Skip to main content

This job has expired

Influencer Marketing Manager - France

Employer
Zalando
Location
Berlin
Closing date
22 Apr 2021

View more

Function
Marketing
Level
Manager

Job Details

Our influencer manager for France will be an important player in making Zalando the starting point for fashion inspiration. You'll partner with people of influence to drive industry-leading storytelling rich in everything we stand for - trendsetting, diversity, sustainability, inclusivity and innovation. This will establish the next generation of Zalando influencers who disrupt the current landscape, weaving them into the influencer strategy you take ownership of. Like the very nature of fashion, we need an influencer manager who is open to change, who can move quickly and refuses to settle for the status quo. What's in today might be forgotten tomorrow - but you're already thinking about next week. You won't just stay on top of what's already trending, you'll stay ahead.
WHERE YOUR EXPERTISE IS NEEDED
  • Who's who - and why should we care? You will be forging relationships and an understanding of who's already an industry favourite, who is popular in your local markets and who're the up-and-coming disrupters, shaking the industry one TikTok at a time.
  • Act locally, think globally. You will think strategically about how to translate Zalando's global vision for your markets, understanding how to make it work locally but still thinking about the bigger picture. We want to be where fashion starts, for everyone, everywhere.
  • Make your mark on your market. You'll help shape the direction of the French markets, so you'll know who and what your local audiences care about. Subcultures and localised trends often start in the underground and become mainstream - you'll be the one making it so.
  • Understand the business of fashion. Creative thinking and forward thinking is essential, but you'll also be organised and methodical, managing projects from initial outreach and negotiation to 360 concept creation, campaign execution, KPI tracking, budgeting, reporting and analysis.
  • Communicate fearlessly. From local agencies to internal teams, you'll be a team player who can show initiative, work to quick deadlines and manage the workload and expectations of stakeholders.
WHAT WE'RE LOOKING FOR
  • Someone with 3-5 years of relevant work experience within Influencer Marketing, having worked across fashion or culture.
  • Someone who can challenge and push - Have we got it wrong? Are we falling behind? Tell us. Your job will be to shape our brand as we move forward, staying ahead of the rest.
  • Someone committed to diversity and inclusivity - Everyone who works here must share our message of inclusivity and liberation through fashion. You will be an ambassador for this in your output and your internal conduct.
  • Someone with native knowledge - you will speak French, as well as understanding the nuances and distinct flair within French fashion and culture
PERKS AT WORK
  • A workplace run on trust, empowerment and feedback; positive, inspiring working atmosphere
  • Competitive salary, employee share shop, 40% Zalando shopping discount, discounts from external partners, centrally located offices, public transport discounts, municipality services, great IT equipment, flexible working times, additional holidays and volunteering time off, free beverages and fruits, diverse sports and health offerings
  • Mentoring and personal development opportunities and an international team of experts
  • Relocation assistance for internationals, PME family service and parent & child rooms

We celebrate diversity and are committed to building teams that represent a variety of backgrounds, perspectives and skills. All employment is decided on the basis of qualifications, merit and business need.
ABOUT ZALANDO
Zalando is Europe's leading online platform for fashion, connecting customers, brands and partners across 17 markets. We drive digital solutions for fashion, logistics, advertising and research, bringing head-to-toe fashion to more than 34 million active customers through diverse skill-sets, interests and languages our teams choose to use.

Please note that all applications must be completed using the online form - we do not accept applications via email.

Company

Zalando is Europe’s leading online platform for fashion and lifestyle. Founded in Berlin in 2008, we bring head-to-toe fashion to 35 million active customers in 17 markets, offering clothing, footwear, accessories and beauty from over 3,000 international brands.

Our platform is a one-stop fashion destination for inspiration, innovation and interaction. As Europe’s most fashionable tech company, we work hard to find digital solutions for every aspect of the fashion journey: for our customers, partners and every valuable player in the Zalando story.

Our goal is to become the starting point for fashion. We focus on the fashion industry and therefore operate in a variety of business areas.

  • Fashion Store
    Zalando online shops are tailored to local customers’ needs in 17 different European markets. The range extends from renowned global brands and fast fashion to local brands and is supplemented by our private labels.
     
  • Offprice
    The Offprice business of Zalando serves the sale of previous season’s assortments. As part of a shopping club, the Zalando Lounge offers registered members exclusive sales campaigns at discounted prices.
     
  • Zalando's Private Labels
    Zalando’s private label assortment includes shoes, clothing and accessories for women, men and children. With a total of six private labels, Zalando creates its own products, covering the entire value chain from design to sales.
     
  • Zalon
    Zalon is our style advice service, via which customers can consult and get inspiration from selected stylists regarding individualized purchases.
     
  • Zalando Marketing Services
    The entirety of Zalando’s expertise and scope is bundled in Zalando Marketing Services, which now offers personalized marketing solutions for our brand partners.
     
  • Zalando Fulfilment Solutions
    Zalando makes its own logistics capabilities available to external partners, so they do not have to be concerned with infrastructure issues but can concentrate fully on their core competence in the fashion business.
     
  • Zalando Partner Services
    Zalando helps other players in the industry to be successful in the digital world. For example, by connecting warehouse stocks with multiple retailers, by digitizing processes involved in fashion wholesale and by integrating offline businesses into our Zalando platform.


With a strong workforce of around 14,000 employees of over 130 different nationalities, Zalando unites diverse people, capabilities and concepts. Consolidating our effort and ideas scales our impact as an innovator in Fashion, Technology, Digital Marketing and Logistics Operations.

Company info
Website
Telephone
+49 (0)30 2759 4693
Location
Zalando SE
Valeska-Gert-Straße 5
Berlin
Germany
10243
Germany

Get job alerts

Create a job alert and receive personalised job recommendations straight to your inbox.

Create alert