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Sr. Mgr, Corporate PR

Employer
Shopify
Location
United States
Closing date
21 May 2021

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Function
Marketing
Level
Senior Manager

Job Details

In order to inspire more entrepreneurs, the Communications team focuses on storytelling that highlights Shopify leaders, employees, and merchants, speaking to how Shopify democratizes commerce and helps create a world where more people can start and run their own businesses.

As Shopify continues to grow, we are looking for an experienced, dynamic individual to join our Communications team to support our corporate-oriented public relations efforts in North America.

Job Description

As the Senior Manager for Shopify's corporate public relations, you will help us in (1) making Shopify synonymous with entrepreneurship, (2) positioning Shopify as a leading global employer and corporate citizen, and (3) protecting Shopify's brand reputation.

This individual has their finger on the pulse of what's happening not only in the world of technology and businesses, but also of broader cultural conversations. They understand the power of traditional media, but experiment with and are excited by new storytelling opportunities and content formats. In short, they know what it means to be relevant and innovative in a rapidly changing media landscape.

Responsibilities
  • Build Shopify's brand awareness as the entrepreneurship company through corporate communications
  • Drive business media for Shopify, including a focus on our employer communications, sustainability efforts, and company vision
  • Devise communications strategies surrounding partnership announcements, quarterly earnings, and social impact programs
  • Support on cultural calendar moments, speaking opportunities and awards to position Shopify and its merchants throughout the year; create an always-on storytelling approach while following general corporate news stories
  • Define key messages and prepare talking points and briefings, coaching key spokespeople as needed
  • Build strong media relationships and continuously deliver across broadcast, print, and online outlets; experiment with new formats including podcasts, YouTube shows, and others
  • Leverage Shopify data findings to share insights with relevant business and technology media
  • Concept and implement fresh campaigns, partnerships, and other news-driving initiatives to build and sustain buzz
  • Collaborate with agency partners and work cross-functionally across various internal teams including talent, marketing, brand, and others
  • Support broader Communications team in general press office duties including vetting and responding to inquiries
  • Support the larger Corporate Communications team on issues management


Qualifications

QUALIFICATIONS:
  • We are looking for someone who is energized by the topics of entrepreneurship and consumer shopping with a passion for media relations and storytelling. The ideal candidate has:
  • Significant experience in corporate communications, with a strong media relations background with business, sustainability and retail press and a track record of success in driving coverage across top-tier media North American outlets (broadcast, print, online, and non-traditional communications opportunities), managing large scale projects, working with multiple stakeholders. and driving feature stories
  • Experience in retail and technology and an interest in commerce and entrepreneurship
  • Experience working with leadership and executives on speaking opportunities
  • Has worked with, or worked for, a publicly traded company
  • Thrives on change, able to work in a fast-paced environment and quick to adapt and pivot as required
  • Creative storyteller, able to see opportunities where they may not be obvious; tapped into business and technology news;
  • Ability to operate autonomously, able to get shit done with little supervision


At Shopify, we are committed to building and fostering an environment where our employees feel included, valued, and heard. Our belief is that a strong commitment to diversity and inclusion enables us to truly make commerce better for everyone. We strongly encourage applications from Indigenous peoples, racialized people, people with disabilities, people from gender and sexually diverse communities and/or people with intersectional identities.

Company

With a comprehensive set of industry-leading tools, Shopify has helped over 1,000,000 people in 175 countries take control of where they take their businesses. Headquartered in Ottawa, Canada, Shopify has worked with brands like Unilever, Kylie Cosmetics, Allbirds and countless others that started with nothing but an idea, a passion, or a purpose. We build products that help entrepreneurs around the world start and grow their businesses. As a workplace, we challenge and support you to hone your craft and make an impact. Visit our careers page for opportunities: https://www.shopify.com/careers

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