Senior Social Media Manager, Global

Senior Social Media Manager, Global

Malone Souliers is looking for a Senior Social Media Manager to lead content creation and community management across our suite of social channels.

The ideal candidate will live and breathe social and be responsible for executing a consistent visual expression for social, building relationships and content programs with the wider marketing team.  

Responsibilities

• Develop and implement global social media strategies across all Malone Souliers social channels (Instagram, Facebook, Pinterest, Youtube, LinkedIn).
• Partner with the marketing team on social shoots, from concept to post-production.
• Develop influencer marketing strategies, tactics and activations on a seasonal and ongoing basis.
• Ensure cross-functional alignment with marketing, e-commerce and PR.
• Ideate brand initiatives and activations seasonally in partnership with the marketing team for authentic 360 pushes.
• Create social media content calendar and posting schedule across all platforms in alignment with marketing calendar.
• Oversee community management and make sure all direct messages, comments, questions and concerns are answered appropriately and in as real-time as possible.
• Identify relevant UGC, editorials and celebrity/influencer dressing in real-time.
• Work closely with the digital team to ensure organic and paid social channels are connected and amplified.
• Review, edit and coordinate all social media posts and captions.
• Oversee all reporting and social analytics to ensure all strategies and tactics are tracking against goals and KPIs.
• Stay on top of industry trends and mine opportunities within partnerships, emerging platforms, and new product betas. 
• Evaluate and recommend vendors for social media management, reporting and other analytical needs.
• Manage total social media budget.
• Reports to CMO.

Qualification and Experience

• 5-7 years relevant social marketing experience.
• Fashion experience preferred.
• Bachelor’s degree or CIM qualification required.
• Candidate must have a deep understanding of and be an active participant in the social media space, both globally and regionally.
• Ability to think both strategically and creatively.
• Results-oriented, with the ability to provide strategic recommendations based on data.
• Passionate about fashion, art, pop culture and global events.
• Strong communication skills with the ability to work collaboratively in a fast-paced environment.
• Resourceful and proactive, with strong project management skills and attention to detail.
• Experience with social media publishing, analytic and listening tools

The above tasks are intended to describe the general nature and level of work being performed by people assigned to this job description. They are not to be construed as an exhaustive list of all responsibilities, duties, and skills required to fulfill this vacancy, but are a guideline on the type of expertise needed by the Senior Social Media Manager.

Malone Souliers is a small but very fast growing Company and all personnel may be required to perform duties outside of their normal responsibilities from time to time, as needed.

To apply for this role please send a copy of your CV with a covering letter.