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Marketing Manager

Employer
By Dr. Vali
Location
London (Central), London (Greater)
Closing date
2 Jul 2021

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Function
Marketing
Level
Senior Manager
Contract Type
Permanent
Hours
Full Time

Job Details

JOB DESCRIPTION 

Dr. Vali is looking to recruit a Marketing & Communications Manager to support our in-house team. The successful candidate will understand the Beauty & Luxury industry and have a knowledge of marketing expectations. If you are proactive, driven and organised, with a desire to work at a place where no two days are the same, we would love to meet you! 

Salary dependent to experience level. Please email your CV and cover letter to: marm@lmswellness.com

THE MARKETING MANAGER ROLE WILL ENTAIL 

  • Build PR, Social, Digital Media & Marketing strategy across all platforms: plan and execute all marketing campaigns 
  • Manage LMS Wellness & By. Dr. Vali’s online presence to improve social media reputation and recognition 
  • Undertake continuous analysis of competitive environment and consumer trends 
  • Analyze and present KPI reports (measure performance of all digital marketing campaigns, and assess against goals) 
  • Brainstorm new and creative growth strategies, collaborate with internal teams to optimise user experience. Ensuring all site messaging is in line with marketing strategy 
  • Define annual calendar, KPIs and executional roadmap. Strategic monitoring of ad spend 
  • Responsible for sourcing, negotiating and managing relevant communication partnerships for Dr. Vali
  • Recognise internal and external communication opportunities and solutions, and define and execute appropriate strategies to support them 

SOCIAL MEDIA MARKETING:

  • Responsible for managing LMS Wellness & By Dr. Vali social media presence across the various platforms including but not limited to Facebook, Instagram and Youtube
  • Lead the social media content strategy, planning and execution of all posts 
  • Manage the performance and tasks of the Digital & SEO Agency 
  • Analyze data and compile weekly/monthly reports including: engagement, community growth, ecommerce statistic, customer acquisition, etc.

AFFILIATE PROGRAMS

  • Manage the day-to-day affiliate marketing program including promotions, new affiliate opportunities and partners to support the growth of LMS Wellness & Dr. Vali 
  • Manage affiliate program campaign analysis and best practices to ensure program success 
  • Collaborate with the creative team to create affiliate marketing material 

EMAIL MARKETING 

  • Manage email program performance reporting on a monthly basis as well as a monthly trends and insights to provide data driven recommendations for future email program deployments 
  • Properly manage consumer database segmentation to be leveraged in targeted email deployment strategy 
  • Collaborate with the creative team to create Newsletter marketing material

Key Requirements:

  • Degree level qualifications in Marketing, Digital Communications or Fashion Studies 
  • A proven passion for Marketing and Strategic Planning, with great organisational skills and eye for detail 
  • Beauty/Retail Fashion experience preferred with an understanding of the luxury market 
  • Experienced and proficient in Office 365 with Adobe CC (specifically - Photoshop, InDesign & Illustrator) knowledge as a plus

Equal Opportunity Employer 

By Dr Vali actively creates a culture of inclusivity and respects that diversity in the workplace leads to a positive and stronger team. It is our policy to provide equal opportunity for all employees, contractors, and prospective employees, regardless of race, colour, national origin, age, pregnancy, sex, sexual orientation, gender identity or expression, veteran status, disability,

Company

A pioneer of innovation and artistry, twice medically board-certified dermatologist Dr. Vali trained at both King’s College and UCLA completing fellowship with global leaders, from South Africa to the Middle-East. Gaining global recognition for her exceptional talent, Dr. Vali has curated and perfected ground-breaking practives worldwide in the field of dermatology and medical wellness.

The 360 Experiential Centre operates a unique approach, assessing each individual both inside and out, the approach is comprised of 5 key divisions: Skin Lab, Face Lab, Hair Lab, Body Lab and Wellness Lab. Each lab assessed together to deliver and curate a treatment plan based on the signature 360 consultations to help map your individualised journey. This bespoke 360 programme is packed with biohacking treatments that work to support self-optimisation. ‘By Dr. Vali’ treatments available at Selfridges include Prescription Grade Medical Facials, Injectables, Skin Repair Programmes, Laser Therapies, IV Therapies, Body Contouring and Oxygen Therapies in a hyperbaric chamber designed by NASA.

Dr. Vali’s extensive industry experience has allowed her to develop her own New Breed Skin Technology with an uncompromising demand for innovation and performance, this extends to both her Skin Tech in the form of Cutis, and her Adaptive Skincare using her own patented BAC12® complex molecule which uses your own cells to fix you. The centre also offers a ‘360 Experiential Bar’, with high concentration actives in the form of gummies and droppers, and nutritionally potent teas, each crafted by Dr. Vali to include powerful herbs and adaptogens designed to help the body respond to stress, anxiety and fatigue, supporting overall wellbeing

Company info
Website
Telephone
020 3096 3884
Location
By Dr. Vali 360 Experiential Centre
Selfridges, Body Studio, 3rd Floor
400 Oxford St, London
London
London
W1A 1AB
United Kingdom

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