Director, Marketing Ops

New York, New York, USA
19 Jun 2021
05 Aug 2021
Primary Purpose:
- Executes rollout and adherence of brand marketing process and marketing tech stack
- Manages annual/seasonal calendar (pmo tracker) for all creative projects
- Includes dates for strategy, briefing, creative development and campaign activation
- Incorporates key milestones, timelines, pencil down moments, and owners into seasonal calendar
- Partner with peers in merch and creative ops to ensure calendars and process maps align
- Develops effective communication processes to inform the cross-functional teams about project progress, roadmaps and key deliverables
- Provides visibility to milestones, enforces adherence through timely reporting and SLAs
- Shares weekly updates on timelines at risk
- Liaise with key stakeholders to understand and resolve bottlenecks
- Communicates key dates and milestones to our global partners
- Calendarizes key-interlock meetings- pre and post shoot
- Leads seasonal creative needs, capacity assessment
- Work with Brand Marketing to strengthen process and governance around prioritization and allocation of Creative resources based on consumer insights and alignment to marketing strategic pillars
- Supports VP to analyze resources and make recommendations for monthly workload prioritization
- Partner with Brand Marketing to buildout/enhancement of toolkit (annual game plan calendar, integrated briefing template, quarterly marketing plan)


- 10+ years of relevant professional marketing experience - project management, strategy
- Managerial experience within a marketing function in Fashion Retail
- Experience in leading process redesign
- Change management experience


- Excellent interpersonal skills and ability to build effective partnerships
- Ability to influence stakeholders at all levels of the organization
- Ability to interact successfully with diverse individuals at all levels
- Exceptional written and verbal communication skills
- Drive for results and action.
- Ability to operate with high levels of ambiguity and to deal with significant change
- Excellent attention to detail, superior communication, customer service and follow-up skills

Our Competencies for All Employees
- Drive for Results: Can be counted on to exceed goals successfully; is constantly and consistently one of the top performers; very bottom-line oriented; steadfastly pushes self and others for results.
- Customer Focus: Is dedicated to meeting the expectations and requirements of internal and external customers; gets first-hand customer information and uses it for improvements in products and services; acts with customers in mind; establishes and maintains effective relationships with customers and gains their trust and respect.
- Creativity: Comes up with a lot of new and unique ideas; easily makes connections among previously unrelated notions; tends to be seen as original and value-added in brainstorming settings.
- Interpersonal Savvy: Relates well to all kinds of people, up, down, and sideways, inside and outside the organization; builds appropriate rapport; builds constructive and effective relationships; uses diplomacy and tact; can diffuse even high-tension situations comfortably.
- Learning on the Fly: Learns quickly when facing new problems; a relentless and versatile learner; open to change; analyzes both successes and failures for clues to improvement; experiments and will try anything to find solutions; enjoys the challenge of unfamiliar tasks; quickly grasps the essence and the underlying structure of anything.
- Perseverance: Pursues everything with energy, drive, and a need to finish; seldom gives up before finishing, especially in the face of resistance or setbacks.
- Dealing with Ambiguity: Can effectively cope with change; can shift gears comfortably; can decide and act without having the total picture; isn't upset when things are up in the air; doesn't have to finish things before moving on; can comfortably handle risk and uncertainty.
Our Competencies for All People Managers
- Strategic Agility: Sees ahead clearly; can anticipate future consequences and trends accurately; has broad knowledge and perspective; is future oriented; can articulately paint credible pictures and visions of possibilities and likelihoods; can create competitive and breakthrough strategies and plans.
- Building Effective Teams: Blends people into teams when needed; creates strong moraleand spirit in theirteam; shares wins and successes; fosters open dialogue; lets people finish and be responsible for their work; defines success in terms of the whole team; creates a feeling of belonging in the team.
- Managerial Courage: Doesn't hold back anything that needs to be said; provides current, direct, complete, and "actionable" positive and corrective feedback to others; lets people know where they stand; faces up to people problems on any person or situation (not including direct reports) quickly and directly; is not afraid to take negative action when necessary.

Kate Spade is an equal opportunity and affirmative action employer and we pride ourselves on hiring and developing the best people. All employment decisions (including recruitment, hiring, promotion, compensation, transfer, training, discipline and termination) are based on the applicant's or employee's qualifications as they relate to the requirements of the position under the consideration. These decisions are made without regard to age, sex, sexual orientation, gender identity, genetic characteristics, race, color, creed, religion, ethnicity, national origin, alienage, citizenship, disability, marital status, military status, pregnancy, or any other legally-recognized protected basis prohibited by applicable law. #lLI-AS1 Visit Kate Spade at .

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