Brand Director

Location
Charleston, South Carolina (US)
Posted
08 Jul 2021
Closes
08 Aug 2021
Function
Marketing
Contract Type
Permanent
Hours
Full Time

Summary

Hampden, located in Charleston, SC, is the top specialty women's clothing brand in the country. We are searching for a candidate that can lead a team, has proven marketing experience, and is self-motivated. We need a team member who is ready and willing to roll up their sleeves and has an entrepreneurial attitude.

Duties

  • Coordinate and lead marketing team
  • Lead the Marketing Department to think outside the box
  • Foster and develop Brand partnerships
  • Translate message from Ecommerce to Store and to social media to ensure it is consistent
  • Familiar with digital campaigns and customer behavior
  • Write press releases and contact press
  • Take the brand story and communicate it to the customer, industry, and the press
  • Consistent communication with vendors regarding events and general information about the store
  • Create and distribute monthly recaps of the store to the vendors
  • Manage social media
  • Work closely with the Ecommerce Director and Store Director
  • Tell the brand story in a visual way with the store
  • Support logistics of key events in the store
  • Implement brand strategy
  • Promote owner and the brand
  • Creative Director

Expectations

  • Fashion experience is required
  • Digital Marketing experience is required
  • Must be extremely proficient in communication apps such as apple, slack, and dropbox.
  • At least 5 years of marketing experience
  • Must be able to lead a team
  • Must be able to bend, stand, kneel, and move for long periods of time