Marketing Executive

Recruiter
LMS Wellness
Location
London (Central), London (Greater)
Posted
20 Jul 2021
Closes
20 Aug 2021
Function
Marketing
Level
Manager
Contract Type
Permanent
Hours
Full Time

JOB DESCRIPTION 

Dr. Vali is looking to recruit a Marketing & Communications Executive to support our in-house team. The successful candidate will understand the Beauty & Luxury industry and have a knowledge of marketing expectations. If you are proactive, driven and organised, with a desire to work at a place where no two days are the same, we would love to meet you! 

Salary dependent to experience level. Please email your CV and cover letter to: marm@lmswellness.com

THE MARKETING EXEC ROLE WILL ENTAIL 

  • Build PR, Social, Digital Media & Marketing strategy across all platforms: plan and execute all marketing campaigns 
  • Manage LMS Wellness & By. Dr. Vali’s online presence to improve social media reputation and recognition 
  • Undertake continuous analysis of competitive environment and consumer trends 
  • Analyze and present KPI reports (measure performance of all digital marketing campaigns, and assess against goals) 
  • Brainstorm new and creative growth strategies, collaborate with internal teams to optimise user experience. Ensuring all site messaging is in line with marketing strategy 
  • Define annual calendar, KPIs and executional roadmap. Strategic monitoring of ad spend 
  • Responsible for sourcing, negotiating and managing relevant communication partnerships for Dr. Vali
  • Recognise internal and external communication opportunities and solutions, and define and execute appropriate strategies to support them 

SOCIAL MEDIA MARKETING:

  • Responsible for managing LMS Wellness & By Dr. Vali social media presence across the various platforms including but not limited to Facebook, Instagram and Youtube
  • Lead the social media content strategy, planning and execution of all posts 
  • Manage the performance and tasks of the Digital & SEO Agency 
  • Analyze data and compile weekly/monthly reports including: engagement, community growth, ecommerce statistic, customer acquisition, etc.

AFFILIATE PROGRAMS

  • Manage the day-to-day affiliate marketing program including promotions, new affiliate opportunities and partners to support the growth of LMS Wellness & Dr. Vali 
  • Manage affiliate program campaign analysis and best practices to ensure program success 
  • Collaborate with the creative team to create affiliate marketing material 

EMAIL MARKETING 

  • Manage email program performance reporting on a monthly basis as well as a monthly trends and insights to provide data driven recommendations for future email program deployments 
  • Properly manage consumer database segmentation to be leveraged in targeted email deployment strategy 
  • Collaborate with the creative team to create Newsletter marketing material

Key Requirements:

  • Degree level qualifications in Marketing, Digital Communications or Fashion Studies 
  • A proven passion for Marketing and Strategic Planning, with great organisational skills and eye for detail 
  • Beauty/Retail Fashion experience preferred with an understanding of the luxury market 
  • Experienced and proficient in Office 365 with Adobe CC (specifically - Photoshop, InDesign & Illustrator) knowledge as a plus

Equal Opportunity Employer 

By Dr Vali actively creates a culture of inclusivity and respects that diversity in the workplace leads to a positive and stronger team. It is our policy to provide equal opportunity for all employees, contractors, and prospective employees, regardless of race, colour, national origin, age, pregnancy, sex, sexual orientation, gender identity or expression, veteran status, disability,

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