Account Executive

Dumbo, Brooklyn, New York
14 Sep 2021
14 Oct 2021
Contract Type
Full Time

BPCM is looking for talented candidates to join our Fashion PR team as an Account Executive ideally with experience and interest in lifestyle fashion/outdoor gear or luxury fashion/accessories.  We are looking for energetic, positive candidates with strong media relations, excellent editorial contacts and in-depth knowledge of the fashion industry and trends. Our agency offers a unique environment that fosters individual growth and rewards performance; our team members enjoy working in a collaborative, creative atmosphere with like-minded individuals. 

Our ideal candidate must have three to five years of experience in luxury fashion & accessories brand PR or Marketing within an agency or in-house with proven placements.  You should have experience in drafting press releases, developing creative story angles and crafting pitches.  You will get to manage a portfolio of fashion accounts alongside senior team members, develop communication plans, implement public relations tactics and coach junior team members. 

Responsibilities will be (but are not limited to): 

  • Securing strategic press coverage (features as well as product placement) in national and key regional magazines, newspapers, TV and online media outlets. 
  • Maintaining strong relationships with Fashion Directors, key fashion editors, relevant fashion stylists and bloggers 
  • Exhibiting strong writing, communication and presentation skills to effectively articulate ideas to clients, agency and colleagues 
  • Plan, develop and advise clients on integrated and measurable PR strategies 
  • Multitasking  across multiple client accounts and projects under deadline 
  • Ensuring that key milestones and projects are on track, within prescribed  and on budget 
  • Ensuring that client and stylist’s requests are fulfilled, delivered on time and are value-producing 
  • Creation, maintenance and timely distribution of editorial reports, press and budgetary tracking documents. 
  • Generating creative ideas and solutions to everyday problems and challenges 
  • Taking ownership for specific projects without supervision 
  • Working with Senior Account Executive to manage client timelines and budgets 
  • Brainstorming creative partnership and activation ideas for clients  

Desired Skills & Experience: 

  • MUST HAVE 3-5 years of experience in an agency or in-house background in Luxury brand PR, Marketing and/or VIP Services. 
  • College degree – ideally in Communications, Journalism, Public Relations, Marketing or a related field. 
  • Experience ideally with Men’s media outlets including blogs and networks, helpful to have a level of interest and proficiency in New Media landscape 
  • Strategic and innovative with overall knowledge of fashion and celebrity culture 
  • Seasoned writing skills 
  • Passionate about championing DEI initiatives internally and externally
  • Expertise in and established relationships within short-lead media 
  • Advanced presentation skills - ability to manage and gain confidence of client 
  • Strong project and people management skills 

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