Account Executive, Creator Success

Australia Plains
25 Aug 2021
06 Oct 2021
Job Description

The Account Executive, Creator Success hire will be responsible for recruiting and building relationships with LTK Creators, and increasing their earnings. The candidate will partner closely with each influencer to empower them with the best information, education and insights to grow their business. This hire will also provide objective research and analysis of the Australian market in order to identify potential growth opportunities that will inform development and expansion strategies. The hire will predominantly be required to assist with creator recruitment, casting and strategy however, the hire will also be required to assist with marketing materials for both influencers and brands, as well as localising LTK Australia's social media and communications strategy.

The Role

Content Creator Recruitment and Onboarding
  • Identify, recruit, onboard, and train creators to be economically successful as an LTK Creator
  • Work closely with creators to understand their business objectives and strategies, analyze performance of their LTK business and recommend tactics that will help them meet/exceed their goals.
  • Identify trends through analytics and make changes to the influencer's strategy.

Ensure that creators understand how to use the LTK platform, create links, how tracking works, etc.
  • Troubleshoot creator tracking issues
  • Train creators on how to strategize their linking and integrate with their social media
  • Communicate regularly with creators via calls, meetings, and outbound communications
  • Review applications from potential content creators across all social media platforms.

LTK Admin Business Administration
  • Localize marketing materials for creators (Newsletters, blog posts, webinars, presentations)
  • Localize marketing materials for LTK consumers (push notifications, newsletters, etc)
  • Create communications to stimulate creator/consumer/brand adoption of LTK in Australia
  • Support the LTK Australia team with creation of presentations for the LTK business generally

Management of LTK Australia social media
  • Upload content to LTK Australia Instagram handle
  • Respond to any direct messages
  • Assist in the creation of educational content to share on social media channels

Core Competencies

  • Excellent and timely oral and written communication
  • Be organised and self motivated
  • Be client focussed with respect to brand and creators
  • Stay up to date with developments in the industry, with particular attention to brand trends, creators, social media, consumer behavior, and data/analytics trends tools

Successful candidates will have:
  • A strong understanding of the creator landscape in Australia and how creators use their platforms. Experience in this space or existing network helps.
  • Strong organisational skills and follow through. Ability to meet deadlines and attention to detail to routinely understand data and produce high quality presentations and strategy.
  • Passion for content creation and creator marketing.
  • Ability to thrive in a fast-paced, small and almost start-up environment
  • Willingness to complete tasks assigned to them with little notice.
  • Confident, friendly with excellent communication skills
  • Comfortable creating decks and presentations that are aesthetically appealing and easy to digest
  • Comfortable understanding data and what it means (you do not need to be able to source this data, just understand it)
  • Communication skills are highly valued as it involves many creator-facing meetings and calls.
  • Hands-on, problem solver
  • Takes initiative and is proactive
  • Passionate about LTK , our mission, and this role
  • Be an ambassador for LTK Australia