Skip to main content

This job has expired

Senior Manager, Public Relations LTK

Employer
rewardStyle
Location
New York City, New York
Closing date
27 Mar 2022

View more

Function
PR & Communications
Level
Senior Manager
Send job

Job Details

LTK is looking to expand its PR and Newsroom team with an outcome-oriented public relations professional. This position requires an ambitious team player with a proactive approach to identifying opportunities and securing coverage that elevates LTK and reinforces its leadership position in the creator commerce industry.

As Sr Manager of PR, you will have extensive media relations experience, especially in the tech, retail and industry/trade sectors, and are an expert at generating timely and ownable press stories and thought leadership opportunities that bring exposure among a multitude of audiences - brands, creators and consumers and the investment community.

This person will partner with all cross-functional teams and business units to develop messaging, gather strategic insights and data, build PR strategies and execute innovative communications tactics. In this role, you must be motivated to proactively seek out and land story ideas and gain new exposure for the company across traditional and new media.

Key Responsibilities
  • Develop PR strategies, tactics and story angles to increase mass awareness and understanding of LTK across a wide range of media sectors
  • Work in tandem with the LTK Newsroom, Brand Marketing and Product teams to deliver results-oriented strategies and programs that increase consumer and trade (B2B) media awareness
  • Create new media and partnership relationships based on your robust connections and cultural knowledge and expertise.
  • Assist with managing external global agencies to ensure appropriate support and resources are provided from US HQ
  • Constantly building new media relationships and nurturing existing ones across traditional and new platforms. Develop strong, trusting relationships with reporters across key verticals -- business, industry/trade, tech -- as well as other important industry tastemakers
  • Diligently maintain PR measurement reporting and dashboards, communicating important competitive insights and performance to the business leaders.
  • Manage sensitive reputational issues with internal stakeholders and externally with relevant media
  • Brings outside of the box, creative thinking to break into new mediums, audiences, etc.

Knowledge, Skills And Abilities
  • Extensive knowledge of social media platforms and e-commerce landscape
  • Strong understanding of influencer marketing industry
  • Deep understanding of technology industry, and ability to communicate complex topics effectively
  • Excellent media relations skills and extensive media relationships across traditional and new platforms - spanning consumer, business, industry and technology
  • Thrives in a collaborative environment and is highly proactive in executing the task at hand. Ability to manage and / or collaborate with internal and external cross-functional groups
  • Adept at reputation management, and can exercise careful judgement and assess risks and potential outcomes while acting quickly.
  • Able to see the big picture and identify creative ways of engaging our target audiences with interesting and newsworthy angles
  • Exceptional writing skills, with the ability to adapt writing style for different, nuanced audiences; understands what tone / content best resonates with the respective audiences
  • Confidence to engage with and build consensus among business or function leaders at all levels
  • Strong written and verbal presentation and organizational skills

Qualifications
  • The ideal candidate has 8-10 years of PR experience, including tech and/or product communications
  • The ideal candidate has worked in conjunction with cross-functional partners including social, marketing and product for aligned storytelling.
  • Candidates should ideally be located in New York, NY and/or have an established media network

Company

Influencer Marketing is a rapidly growing space at the intersection of social media, advertising, and eCommerce. As the creator of this space, rewardStyle and LIKEtoKNOW.it offer the world's premier lifestyle influencers the ability to start their own business. Our technology platform provides them the tools, strategies, and support they need.

We run nearly $2B of retail sales per year through the rewardStyle platform, and the LIKEtoKNOW.it consumer app has more than 1.5M monthly active consumers connecting directly with our network of nearly 100k+ influencers and spending nearly $2B annually.  We are expanding rapidly and have tremendous growth ahead.  We seek exceptional problem-solvers to join our growing team.

Company info
Website
Telephone
9728835876
Location
3102 Oak Lawn Avenue
9th Floor
 Dallas
TX
75219
US
Send job

Get job alerts

Create a job alert and receive personalised job recommendations straight to your inbox.

Create alert