Senior Account Executive

Recruiter
BPCM
Location
Brooklyn, New York
Posted
14 Sep 2021
Closes
14 Oct 2021
Contract Type
Permanent
Hours
Full Time

BPCM is looking for a charismatic Senior Account Executive to join our Wine & Spirits team. With a proven track record of planning and executing PR strategies and securing meaningful press coverage for brands, ideal candidates will have a minimum of 4-5 years of previous experience working with wine & spirits hospitality, and luxury brands in-house or at a public relations agency. 

 

The Senior Account Executive Responsibilities will be (but are not limited to):

  • Serve as a primary client contact with the proven ability to manage and drive multiple client account programs and teams delivering strategic value
  • Directly manage day-to-day activities on client accounts and lead regular conference calls
  • Plan, develop and advise clients on integrated and measurable PR initiatives
  • Advise clients on positioning and messaging
  • Pro-actively pitch and secure maximum editorial opportunities; maintain press interest in clients through the development of creative pitch angles and create ‘buzz’ around major client news
  • Daily press interaction, nurture and develop strong relationships with key editors across all channels via regular communication and media meetings
  • Draft media and client materials as directed including press releases, bios, talking points, and media alerts
  • Delegate duties and review the work of supporting team members (i.e. press materials, pitches, reports, etc.)
  • Brainstorm creative partnership and activation ideas for clients as well as new business opportunities
  • Develop full launch strategies surrounding client partnerships and activation
  • Manage planning and execution of client events (i.e. staffing, production, invite outreach, budget, etc.)
  • Multitask across multiple client accounts and projects under deadline, manage client timelines and budgets
  • Ensure that key milestones and projects are on track, within prescribed timelines, budget, etc.)
  • Ear to the ground, in-the-know of current events, brands; track industry trends and identify relevant opportunities for clients
  • Display exceptional verbal and written communication skills
  • Plan, execute, and attend press trips onsite at client locations
  • Assist in the development of proposals for new business presentations

Required Experience and Skills

  • Five years PR experience (agency or in-house) working on publicity campaigns with top travel and hospitality brands, preferred experience in luxury travel
  • Strong, established travel and trade press relationships
  • Superior press release and pitch writing, communication, and presentation skills
  • Exceptional interpersonal and relationship-building skills; adept at developing rapport with clients to maintain strong working relationships
  • Ability to align press initiatives with business goals of brands/clients
  • Expert at maintaining ongoing relationships with members of top-tier media
  • Proven results with top-tier media outlets
  • Proficient computer skills i.e., PowerPoint, Excel, and Word
  • Problem-solving and solution-oriented with a proactive, “roll up your sleeves” attitude

Why BPCM:

We believe that where you work matters and, as a career community, we know a thing or two about what makes employees happy!  This is your chance to work with a great portfolio of exciting, globally recognized accounts, beautiful office space in Dumbo, surrounded by great teammates in an inclusive, high energy, supportive, client pleasing, fast-paced environment. We would love to meet you!

We offer a competitive salary, medical/dental, vision, 401K, Commuter Benefits, FSA, summer hours and a generous PTO policy.

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