Commerce Strategist - ZMS
Job Details
The Commerce Strategy Team works on clients' briefs and unspoken needs, by finding proper data sources and strategic frameworks. Based on expertise and marketplace data the team works on crafting recommendations for the e-commerce presence of our partner brands across related touchpoints and tools. This team are experts on both, the shopper's path to purchase and Zalando's algorithm on sorting and ranking, and they ideate to connect trends in local markets to available opportunities on our platform.
This team partners up with the Branding & Performance Strategy team to translate client challenges into Zalando marketplace opportunities, and works in close collaboration with our MAC/BI team and Consumer Insights teams to unlock new retail opportunities across Zalando markets and categories.
WHERE YOUR EXPERTISE IS NEEDED
We celebrate diversity and are committed to building teams that represent a variety of backgrounds, perspectives and skills. All employment is decided on the basis of qualifications, merit and business need.
ABOUT ZALANDO MARKETING SERVICES
Zalando Marketing Services (ZMS) is the 360° marketing unit of Europe's leading online platform for fashion and lifestyle, Zalando. We work with the world's largest fashion and lifestyle brands and provide them with impactful solutions across all marketing touchpoints, access to relevant audiences and in-depth data knowledge, as well as inspiring creation and content.
At ZMS we create meaningful connections between brands and consumers through a deep understanding of their personalities. We work with brands, agencies and publishers from fashion and beyond to produce innovative, impactful campaigns that reach the right audience at the right moment. Thanks to its holistic mix of cutting-edge and privacy compliant technology, in-depth audience insights, expansive reach and compelling content brands produce successful campaigns across multiple digital marketing channels.
For more information check our this link:https://zms.zalando.com/
Please note that all applications must be completed using the online form - we do not accept applications via e-mail.
This team partners up with the Branding & Performance Strategy team to translate client challenges into Zalando marketplace opportunities, and works in close collaboration with our MAC/BI team and Consumer Insights teams to unlock new retail opportunities across Zalando markets and categories.
WHERE YOUR EXPERTISE IS NEEDED
- Extract insight from brand account, category and market data to identify relevant trends, and provide well-developed, proactive recommendations to enhance and exceed overall client goals and objectives
- Review / plan product sales in accordance with client goals and provide guidance based on market and category level insights
- Develop variant marketing strategies utilizing behavioral data captured from the Zalando marketplace to drive key behavioral metrics across markets and categories
- Analyze weekly data and reporting metrics on target ZMS campaigns, providing insight and visualization into performance relative to market and category trends, and based on this data provide recommendations for success and optimization
- Provide global digital retail best practices and insights about Zalando marketplace to key accounts
- Responsible for identifying sales growth opportunities across Zalando markets and categories and participating in negotiations to close strategic opportunities
- Minimum 5 year previous hands-on experience in crafting data-based retail strategies
- A highly analytical, structured thinker who can work with complex data sets, drive insights, and clearly communicate findings to a diverse set of stakeholders
- Extensive knowledge of e-commerce metrics and know how to influence them
- Excellent presentation skills with the ability to communicate effectively in written and oral communications
- Excellent organizational skills and proven ability to handle multiple projects simultaneously
- Knowledge of strategic frameworks and the ability to adjust them to the problem at hand
- Knowledge of consumer and shopper research goals and methodologies
- A workplace run on trust, empowerment and feedback; positive, inspiring working atmosphere
- Competitive salary, employee share shop, 40% Zalando shopping discount, discounts from external partners, centrally located offices, public transport discounts, municipality services, great IT equipment, flexible working times, additional holidays and volunteering time off, free beverages and fruits, diverse sports and health offerings
- Mentoring and personal development opportunities and an international team of experts
- Relocation assistance for internationals, PME family service and parent & child rooms
We celebrate diversity and are committed to building teams that represent a variety of backgrounds, perspectives and skills. All employment is decided on the basis of qualifications, merit and business need.
ABOUT ZALANDO MARKETING SERVICES
Zalando Marketing Services (ZMS) is the 360° marketing unit of Europe's leading online platform for fashion and lifestyle, Zalando. We work with the world's largest fashion and lifestyle brands and provide them with impactful solutions across all marketing touchpoints, access to relevant audiences and in-depth data knowledge, as well as inspiring creation and content.
At ZMS we create meaningful connections between brands and consumers through a deep understanding of their personalities. We work with brands, agencies and publishers from fashion and beyond to produce innovative, impactful campaigns that reach the right audience at the right moment. Thanks to its holistic mix of cutting-edge and privacy compliant technology, in-depth audience insights, expansive reach and compelling content brands produce successful campaigns across multiple digital marketing channels.
For more information check our this link:https://zms.zalando.com/
Please note that all applications must be completed using the online form - we do not accept applications via e-mail.
Company
Zalando is Europe’s leading online platform for fashion and lifestyle. Founded in Berlin in 2008, we bring head-to-toe fashion to 35 million active customers in 17 markets, offering clothing, footwear, accessories and beauty from over 3,000 international brands.
Our platform is a one-stop fashion destination for inspiration, innovation and interaction. As Europe’s most fashionable tech company, we work hard to find digital solutions for every aspect of the fashion journey: for our customers, partners and every valuable player in the Zalando story.
Our goal is to become the starting point for fashion. We focus on the fashion industry and therefore operate in a variety of business areas.
- Fashion Store
Zalando online shops are tailored to local customers’ needs in 17 different European markets. The range extends from renowned global brands and fast fashion to local brands and is supplemented by our private labels.
- Offprice
The Offprice business of Zalando serves the sale of previous season’s assortments. As part of a shopping club, the Zalando Lounge offers registered members exclusive sales campaigns at discounted prices.
- Zalando's Private Labels
Zalando’s private label assortment includes shoes, clothing and accessories for women, men and children. With a total of six private labels, Zalando creates its own products, covering the entire value chain from design to sales.
- Zalon
Zalon is our style advice service, via which customers can consult and get inspiration from selected stylists regarding individualized purchases.
- Zalando Marketing Services
The entirety of Zalando’s expertise and scope is bundled in Zalando Marketing Services, which now offers personalized marketing solutions for our brand partners.
- Zalando Fulfilment Solutions
Zalando makes its own logistics capabilities available to external partners, so they do not have to be concerned with infrastructure issues but can concentrate fully on their core competence in the fashion business.
- Zalando Partner Services
Zalando helps other players in the industry to be successful in the digital world. For example, by connecting warehouse stocks with multiple retailers, by digitizing processes involved in fashion wholesale and by integrating offline businesses into our Zalando platform.
With a strong workforce of around 14,000 employees of over 130 different nationalities, Zalando unites diverse people, capabilities and concepts. Consolidating our effort and ideas scales our impact as an innovator in Fashion, Technology, Digital Marketing and Logistics Operations.
Company info
- Website
- https://jobs.zalando.com/
- Telephone
- +49 (0)30 2759 4693
- Location
-
Zalando SE
Valeska-Gert-Straße 5
Berlin
Germany
10243
Germany
You need to sign in or create an account to save a job.
Get job alerts
Create a job alert and receive personalised job recommendations straight to your inbox.
Create alert