Global Marketing Manager GMCC (w/m/d)

Recruiter
Zalando
Location
Berlin
Posted
15 Sep 2021
Closes
30 Sep 2021
Ref
3295690
Function
Marketing
Level
Manager
We are looking for a Global Marketing Manager with a focus on Global Brand Campaign Management. As a member of the Global Marketing Communication team, you operate from our HQ in Berlin. Working collaboratively with the brand comms and strategy teams, global PR and social media strategists, performance marketing and media teams and regional marketing managers, you'll lead and execute fully integrated marketing initiatives to build and influence our brand perception internationally.

You have excellent brand marketing skills and experience in project managing 360° campaigns. You are strategic and pragmatic at the same time. You love fast-paced and ever changing environments and adapt easily. You are up-to-speed with the latest in fashion, lifestyle, culture, retail and digital marketing and are interested in progress and innovation to be ahead of the competition.

WHERE YOUR EXPERTISE IS NEEDED
  • Brand Marketing & Project Management - develop and implement brand marketing initiatives on a global level to shape the brand, by leading a cross-functional team of experts and external agencies. You will own the operational cross-market campaigns end to end from strategic brief to go-live.
  • Stakeholder management - steer, guide and work with all relevant Zalando and partner stakeholders and ensure all work jointly to put an impactful marketing initiative in place. You will play a consulting role on global brand marketing for all Zalando markets and regional marketing teams.
  • Innovation - foster innovation and consumer-relevance to always bring your campaigns one step forward compared to the competition. You'll coordinate the in-depth evaluation of your initiatives and proactively optimize the approach.
  • Leadership - demonstrate leadership in engaging and working with internal and external resources.
WHAT WE'RE LOOKING FOR
  • 4-6 years of experience working with or for global brands (ideally in fashion, retail, FMCG, ecommerce). Expertise managing 360° cross-markets campaigns and coordinating agencies. You bring a Degree in Marketing or a related, relevant field.
  • Great knowledge of the international fashion industry, current trends and digital developments. Deep understanding of the media landscape including all digital touchpoints.
  • Along with your strong strategic thinking, you possess qualitative and quantitative analytical skills, are familiar with market research methods & media analytics and have an eye for creative and out of the box thinking.
  • Excellent project management skills and ability to motivate others under pressure, ability to drive large project teams successfully. You enjoy working in an international, fast-paced environment and have a hands-on approach to get things done.
PERKS AT WORK
  • A workplace run on trust, empowerment and feedback; positive, inspiring working atmosphere
  • Competitive salary, employee share shop, 40% Zalando shopping discount, discounts from external partners, centrally located offices, public transport discounts, municipality services, great IT equipment, flexible working times, additional holidays and volunteering time off, free beverages and fruits, diverse sports and health offerings
  • Mentoring and personal development opportunities and an international team of experts
  • Relocation assistance for internationals, PME family service and parent & child rooms

We celebrate diversity and are committed to building teams that represent a variety of backgrounds, perspectives and skills. All employment is decided on the basis of qualifications, merit and business need.
ABOUT ZALANDO
Zalando is Europe's leading online platform for fashion, connecting customers, brands and partners across 20 markets. We drive digital solutions for fashion, logistics, advertising and research, bringing head-to-toe fashion to more than 42 million active customers through diverse skill-sets, interests and languages our teams choose to use.

Please note that all applications must be completed using the online form - we do not accept applications via email.

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