Associate Marketing Manager

Recruiter
Gap Inc.
Location
United States
Posted
17 Sep 2021
Closes
25 Sep 2021
Ref
376469
About Gap Inc.

Our brands bridge the gaps we see in the world. Old Navy democratizes style to ensure everyone has access to quality fashion at every price point. Athleta unleashes the potential of every woman, regardless of body size, age or ethnicity. Banana Republic believes in sustainable luxury for all. And Gap inspires the world to bring individuality to modern, responsibly made essentials.    

This simple idea-that we all deserve to belong, and on our own terms-is core to who we are as a company and how we make decisions. Our teamis made up of thousands of people across the globe who take risks, think big, and do good for our customers, communities, and the planet. Ready to  learn fast, create with audacity and lead boldly? Join our team.

About the role

The Central Marketing team manages all marketing and internal operations for the Gap Inc. credit card. This team specifically focuses on credit card spend outside of the Gap, Inc. brand portfolio, enticing customers to use their credit card at all merchants. From card benefit innovation to direct marketing campaigns, this team is the touchpoint that has direct access to Gap cardmembers.

This role will focus on the creative development and execution of multi-channel card marketing collateral for all Brands.

What you'll do

  • Support the omnichannel development, and execution of card marketing collateral across all Brands in partnership with the Central Director and issuing bank
  • Develop creative briefs and manage creative review process between agency/graphic designer, brand stakeholders, cross-functional teams and issuing bank; ensure creative is on-strategy, customer-led and on-brand
  • Lead execution of marketing collateral across multiple platforms and channel vendors ensuring seamless execution
  • Manage creative and release timelines for each asset ensuring deadlines are met
  • Manage email program, including partnership with outside email vendor, campaign scheduling, submitting campaign assets, QA and reporting
  • Own marketing/messaging calendar across all bank owned marketing channels
  • Support management of marketing budget, including opening POs, forecasting and actualizing costs
  • Build partnerships with brand stakeholders and issuing bank partners; drive for collaboration and shared accountability


Who you are

  • Organized, self-starter with positive attitude, strong communication/interpersonal skills, and ability to manage change
  • Proactive with strong project and program management skills; able to multi-task and work autonomously and as part of a team; willingness to shift plans as necessary to meet goals
  • Ability to work in a fast-paced environment and stay focused/calm, while showing strong attention to detail and delivering flawlessly & accurately
  • 3+ years of relevant work experience in marketing, advertising, loyalty, ecommerce or related field, focused on driving the development, execution, and analysis of omni-channel marketing programs; experience working with creative teams and creative development processes
  • Strong written and verbal communication skills with the ability to glean insights and tell a story from the data
  • Past credit card, retail, banking or agency experience preferred, but not required
  • Bachelor's Degree


Benefits at Gap Inc.

  • Merchandise discount for our brands: 50% off regular-priced merchandise at Old Navy, Gap, Banana Republic and Athleta, and 30% off at Outlet for all employees.
  • One of the most competitive Paid Time Off plans in the industry.*
  • Employees can take up to five "on the clock" hours each month to volunteer at a charity of their choice.*
  • Extensive 401(k) plan with company matching for contributions up to four percent of an employee's base pay.*
  • Employee stock purchase plan.*
  • Medical, dental, vision and life insurance.*
  • See more of the benefits we offer.

*For eligible employees

Gap Inc. is an equal-opportunity employer and is committed to providing a workplace free from harassment and discrimination. We are committed to recruiting, hiring, training and promoting qualified people of all backgrounds, and make all employment decisions without regard to any protected status. We have received numerous awards for our long-held commitment to equality and will continue to foster a diverse and inclusive environment of belonging. This year, we've been named as one of the Best Places to Work by the Humans Rights Campaign for the fourteenth consecutive year and have been included in the 2019 Bloomberg Gender-Equality Index for the second year in a row.

Similar jobs

Similar jobs