Marketing Manager, Southeast Asia (SEA)

Location
Singapore
Posted
23 Sep 2021
Closes
23 Oct 2021
Ref
3509785
Level
Manager
At Vestiaire Collective, we are committed to delivering the best experience for our loyal community of buyers and sellers. We are growing our team and our business into a global brand and the leaders in circularity in fashion. We want everyone we work with to be change-makers, to think differently, and to innovate without compromise.

Vestiaire Collective is looking for a Marketing Manager for Southeast Asia to join the team in Singapore.

About the role

As the Marketing Manager, SEA you will be responsible to implement the global marketing strategy for Vestiaire Collective, working closely with internal and also local teams to create the most engaging experience for our 10 million members community, and drive business results.

What you'll be doing
  • Research and understand your key target audience in your markets, with a current focus on Singapore and Malaysia
  • Build Vestiaire Collective's brand awareness in your market and grow the community of fashion activists through a variety of channels (marketing, PR, social)
  • Own the marketing strategy development and implementation working hand in hand with the global marketing functions
  • Build the annual marketing calendar with the Marketing & Business teams, containing the full activation plan, campaign playbooks with guidelines and associated budget
  • Come up with innovative campaigns ideas (partnerships, events, social activation etc.) and for each marketing campaign:
    • develop compelling and creative concepts adapted to global marketing frameworks
    • set campaign objectives and performance targets for each major campaign, with rationale, anticipation of results and ROI
    • execute all key aspects of the campaign
  • Analyse and report performance of marketing activities and the impact on in-app KPIs : brand awareness and MAU being your key KPIs

Who you are
  • Up to 5 years marketing and PR experience ideally in online fashion retail
  • Bachelor or Master's degree in marketing, fashion or communications
  • A strong level of passion to effectively tell Vestiaire Collective's story
  • Ambitious self-starter that is proactive and results driven
  • Thrives in dynamic, uncertain and fast-moving environments, a hustler
  • Strong attention to detail and not afraid to roll-up sleeves and lead by example
  • Strong, highly relevant SEA editor contacts and understanding of the social landscape (especially in Singapore and Malaysia markets)
  • Strong knowledge of the APAC fashion industry and consumer landscape
  • Passion for sustainable fashion is a plus!

What we offer
  • A meaningful job with an impact on the way people consume fashion, to cut down waste, because we save the planet, our way
  • The possibility to work remotely 50% of your time!
  • The opportunity to grow in a booming French-born scale up
  • The possibility to work with an international team with + 40 nationalities.
  • 15 hours to help Project - reinforce your activist journey and volunteer for an association!
  • The chance to join our Diversity and Inclusion Taskforce to foster a better working environment.
  • A bi-weekly Town Hall to share the updates on the projects.
  • An attractive salary and bonus scheme with various benefits (meal vouchers, health insurance, ...).

Next step

If you are ready to join our fast-paced company, apply below : upload your resume in English and answer our questions ! Our team will review your application within the following 4 weeks. If your profile and experience fit our requirements, we will invite you for a first phone call.

About Vestiaire Collective

It all comes down to one important question: Why should so many great fashion items remain unworn in people's wardrobes?

Vestiaire Collective is a global platform that connects millions of buyers and sellers of desirable pre-loved fashion. We are global: our headquarters are in Paris and we have satellite offices in Tourcoing, New York City, Tourcoing, Berlin and Hong Kong.

Vestiaire Collective is an equal opportunity employer. We strive to develop an inclusive work environment that reflects the diversity of our fashion activist community.