Retail Manager

Mara Hoffman
New York City, New York (US)
29 Sep 2021
27 Oct 2021
Retail Manager
Contract Type
Full Time

About Mara Hoffman:

Mara Hoffman founded her label in 2000 after graduating from Parsons School of Design in New York City. Fifteen years later, the brand committed itself to implementing more sustainable and responsible practices. In an effort to foster mindful consumption habits, the brand maintains an open conversation about its approach and encourages consumers to reevaluate the relationship society has with clothing. The company continues to focus on sustainable materials, processes, and production in order to improve and extend each garment’s life. Supporting and partnering with organizations that further social, racial and economic justice is also intrinsic to the company's framework. President and Creative Director, Mara Hoffman, presents collections with a devotion to color, each inspired by and in celebration of women.

Purpose of the role :

The Store Manager embodies the Mara Hoffman brand and leads in all aspects of store functions: Sales Generation, People Development, Operations, and Visual Merchandising. The Store Manager's focus is to lead and guide through effective communication, training, coaching and developing all Sales Associates in the moment and on the sales floor or in the stock room. The Store Manager is also responsible for generating his or her own percentage of sales . The Store Manager must be proficient in performing and training all POS transactions, dealing with customer service issues, opening and closing the store, all operational practices, and visual merchandising standards.


•             Daily monitoring of KPIs and sales results

•             Set daily goals with members of the sales team 

•             Set action plan to achieve monthly target while reinforcing sales techniques toward the team

•             Develop data collection and data accuracy to provide feedback to the Merchandise Buyer and Commercial VP regarding the collections

•             Train and empower the team to develop customer loyalty

•             Train the team to recruit new clients through a personalized relationship

•             Identify actions to reactivate sleeping clients

•             Proactively advise/propose events to develop business & client database

•             Act as a Brand Ambassador and develop a network in their market


•             Organize and monitor all back-office activities (stock and cash point)

•             Take actions to maintain an excellent level of cleanliness, facilities, and store maintenance.

•             Prepare and monitor rolling inventory

•             Replenish packaging and supplies as needed

•             Report activity with qualitative comments and set action plans if needed

Visual Merchandising

•             Consistently maintain the visuals guidelines and standards of presentation 

•             Lead by example in terms of presentation and grooming. Make sure the team is constantly representing the Brand

•             Communicate to the Head Office team qualitative and proactive feedback on products & visual merchandising to drive results 

People & Culture

  • Create a lively environment, building a community instore that is both inclusive and inspiring

Recruit /onboarding:

•             Define needs in terms of profiles, competencies, languages

•             Partner with Commercial VP to hire the Best Profiles

•             Be proactive and source Talented Profiles from various backgrounds (competitors, retailers, hospitality)

Manage Performance:

•             Build team spirit and an atmosphere that encourages performance and initiatives

•             Value/reward performance and manage underperformance with constant feedback

•             Perform monthly one to one meeting with each member of your team

•             Write and administer all corrective actions for all levels of staff

Communicate the Brand Strategy:

•             Communicate upcoming events, store openings, key figures of the company

•             Facilitate questions or concerns from your team regarding company goals and focus

•             Develop curiosity and knowledge of competitors in the city, new retail stores, upcoming projects, local arts, events


•             2-3 Years’ Experience in a managerial retail role in a store/boutique setting

•             Strong understanding of retail store operations and concepts

•             Proven ability to lead and motivate a team

Please submit resumes to

We offer a competitive benefit package including:

Health and Dental

Paid time off

Clothing Allowance

Merchandise discounts

Mara Hoffman, Inc. is an equal opportunity employer and considers all applicants for employment on the basis of their individual capabilities and qualifications, consistent with applicable law and without regard to race, color, sex, gender identity or expression, age, religion, creed, national origin, citizenship status, sexual orientation, genetic information, physical or mental disability, military status or any other characteristic protected under federal, state or local law. We are committed to having a diverse and broadly trained staff, and welcome and encourage individuals from all communities to apply.

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