General Manager

Berlin (DE)
05 Oct 2021
05 Nov 2021
Contract Type
Full Time

REFERENCE STUDIOS is looking for a General Manager to lead our team in Berlin. The ideal applicant should have managerial experience within the fashion - or more broadly the creative industries, a proactive mentality and should be able to support our growth journey from a business perspective in line with the creative vision of our founder and CEO.

This role offers great responsibility, independence and the possibility to implement improvements to the organizational structure within a rapidly growing, internationally relevant PR Agency. 



  • Degree in business, marketing, or a related field. Master's degree is preferred, but not required
  • Extensive experience as a General Manager or similar role within a creative industry, ideally fashion or art
  • Understanding of essential PR and Communications activities
  • Strong work ethic with a client-oriented mindset
  • Expertise in developing and implementing strategies and business plans
  • Excellent communication, negotiation, and presentation skills
  • Profound analytical, critical thinking, and problem-solving skills
  • Strong resilience and ability to excel in high-pressure situations
  • Excellent organizational and leadership skills
  • Familiarity with the German tax and legal system
  • High proficiency in Microsoft Office, or similar tool sets


  • Oversee all financial planning, analysis, forecasting and budgeting; present financial and operating information with key insights in various formats, including management results reviews 
  • Develop and execute a business plan to achieve short- and long-term goals; support with strategic input on the expansion of the Reference brand portfolio 
  • Collaborate closely with the management team to drive overall strategy, create alignment, and provide visibility to measurable results (financial and otherwise)​
  • Set up and maintain a company structure which facilitates growth while maintaining focus on the bottom line
  • Supervise all accounting operations, develop and evolve systems and process to efficiently handle large and rapidly growing volume while maintaining strong controls
  • Oversee external audits and tax compliance
  • Build strong internal control processes
  • Manage capital structure, identify working capital and growth investment financing needs, oversee both debt and equity financing efforts
  • Collaborate closely with the team and provide key insights to ensure transparency throughout the company
  • Keep track of HR requirements and lead recruiting processes in coordination with the management team
  • Incentivize, guide and support staff on all levels. 


To apply, please send your cover letter and CV to with the subject line General Manager. We are looking forward to receiving your application.