Senior Digital Designer

Sweaty Betty
Fulham, London (Greater)
Competitive, plus benefits
06 Oct 2021
04 Nov 2021
Contract Type
Full Time

At Sweaty Betty, we’re more than just a global activewear and lifestyle brand for women.

If you want to join us on the next chapter of our adventure, you’re in the right place. This is an exciting opportunity for a talented Senior Digital Designer to join us on our mission to empower women through fitness and beyond by creating engaging experiences for our customer.

This role in the Sweaty Betty creative studio plays a fundamental part in the creative strategy and development process. Your creative will elevate the consumer brand experience across Sweaty Betty digital channels, including campaigns, email, apps and on Sweaty You're able to respond to a brief, ask questions, ideate and collaborate with a cross-functional creative team and develop and frame concepts in line with the briefs.

Reporting to the Digital Design Director, you will work closely with a team of email designers and the wider Customer Relationship Management (CRM) department. You will join a growing creative studio who are integral in developing the future of the Sweaty Betty brand.

On your SB Journey, you will:

  • Deliver holistic design solutions across all digital channels, while staying up to date with current and future trends and technology, to push the possibilities of storytelling.
  • Lead innovation, finding new ways to demonstrate the power of SB products in a competitive marketplace and embody a passion for activewear and female empowerment.
  • Work with a dynamic department who creatively respond to market changes on a daily basis.
  • Inspire a team of email designers to create the best work of their careers.
  • Create market leading, mobile-first designs for Sweaty Betty email communications. Confident designing for both brand and commercial requirements.
  • Work across multiple markets and lead the innovation across diverse territories. Pro-actively personalizing your designs to different regions for example in the UK or North America, you will understand these customer and mindset differences and tailor your creative to speak to these audiences.
  • Be central in designing some of our key projects at SB including loyalty, VIP and automated email programmes.
  • Actively contribute to weekly creative meetings, bringing research and inspiring design ideas to influence creative that is tailored to our customer.
  • Create strong ties to the brand design team and ensure consistent direction is applied across digital materials.
  • Build a solid relationship with the CRM Team & work collaboratively with them to make sure we hit our commercial targets.  

Must Haves:

  • 5+ years’ experience in digital design for large retail e-commerce or key digital agency. 
  • Highly competent with Adobe Creative Suite and Figma or desire to upskill in this application.
  • Strong sense of design layout, attention to detail and well versed in beautiful typography.
  • Strong time management skills - ability to manage shifting priorities, whilst maintaining a cool head and commitment to deadlines in a reactive and fast paced environment.
  • Ability to work with and build on established brand guidelines.
  • Excellent communication, collaboration and problem-solving skills.
  • Moving image skills would be a strong advantage.
  • A genuine love for digital marketing and the online space with a background in digital commerce, performance marketing (email, paid social and other media) A/B testing, designing for a specific target audience, and social media channels.

The Extras:

  • Company bonus scheme
  • Generous clothing allowance
  • 50% off all Sweaty Betty merchandise
  • 23 days holiday, with buy and sell holiday option
  • Sample sales
  • Cycle to work scheme
  • Monthly Office Meeting
  • Generous Company Maternity, Paternity and Adoption Pay and Childcare support
  • Discounts at the best Studio Classes
  • SB Flexible Working: we currently work flexibly between the office and home. Our focus remains keeping everyone safe and we will continue to review this in line with government guidance

Our D&I Commitment:

Our mission is to empower all women.  This means doing more and working harder to make the long-lasting changes necessary to become an inclusive, diverse and actively anti-racist company. We care about our people, our community, our world.  And we want to stand up for what we believe in. 

We want to give our people a platform to use their voice. And actively listen and learn from what they have to say.  This involves focusing on learning, development and progression across the business.  Training our leaders, managers and teams about their rights under our equality, diversity and inclusion policy. And being clear on the responsibilities we hold to each other and our community. It also means being committed to equal employment opportunities. Ensuring we consider ALL applicants for jobs. And work harder to make our job advertising more inclusive. 

Ultimately, we’re working to create a culture and team that represents our customers, our community and our mission of empowerment. We want to celebrate our diversity and the power it gives our team and our business. 

We know we’re on a journey. And far from perfect. But we want to be a part of the solution to the problem. It might not be comfortable or straightforward. But if we weren’t up for doing the hard work and breaking the mould, we wouldn’t be Sweaty Betty.  We are committed to working across our business and with our Internal Diversity & Inclusion Squad to be champions, allies and inclusive, always. Because when we say All, we mean it. 

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