PPC / SEA Specialist (with Russian)

Amsterdam, Netherlands
10 Oct 2021
03 Dec 2021
Full Time
About PVH Corp.

PVH is one of the most admired fashion and lifestyle companies in the world.

We power brands that drive fashion forward - for good.

Our brand portfolio includes the iconic CALVIN KLEIN, TOMMY HILFIGER, Van Heusen, IZOD, ARROW, Warner's, Olga and Geoffrey Beene brands, as well as the digital-centric intimates brand. True&Co. We market a variety of goods under these and other nationally and internationally known owned and licensed brands. PVH has over 40,000 associates operating in over 40 countries and $9.9 billion in annual revenues. That's the Power of Us. That's the Power of PVH.

About Calvin Klein Europe B.V.
CALVIN KLEIN is a global lifestyle brand that exemplifies bold, progressive ideals and a seductive aesthetic. We seek to thrill and inspire our audience while using provocative imagery and striking designs to ignite the senses.

Founded in 1968 by Calvin Klein and his business partner Barry Schwartz, we have built our reputation as a leader in American fashion through our clean aesthetic and innovative designs. Global retail sales of CALVIN KLEIN brand products exceeded $8 billion in 2016 and were distributed in over 110 countries. Calvin Klein, Inc. employs over 10,000 associates globally. We were acquired by PVH Corp. in 2003.

Department and Team
You are part of Calvin Klein E-commerce and Marketing departments, reporting to the SEM Manager. Your role is key in driving growth to our website as well as in driving brand visibility across Europe.

You will work closely with other teams within Marketing & Ecommerce, and external partners.

Position Responsibilities:
  • Responsible for reaching defined targets on revenue growth for assigned markets
  • Monitor KPIs on a daily, weekly, monthly, basis against targets
  • Support on the Paid Search Strategy execution for the assigned markets according to its needs
  • Manage paid search campaigns end to end to ensure a successful outcome across multiple search engines, markets and languages
  • Plan, propose, develop and execute strategies for keyword opportunities, campaign structuring, targeting, ad copy and other elements of paid search
  • Execute channels' roadmap aligned with the overall Marketing calendar and E-Commerce Strategy
  • Identify and act on high impact opportunities
  • Coordinate strategic projects that will drive the growth of paid search
  • Support other markets and team members to meet team and business goals
  • Share best practices and learnings with other team members and other teams

The Ideal Candidate:
  • 1 years of experience in working in a fast-paced digital agency, Ecommerce environment or performance marketing.
  • Additional languages; French or Italian or Russian
  • Knowledge and understanding of paid search bid management tools and technologies e.g. Search ads 360, Marin, Kenshoo, etc.
  • Strong numerical and analytical skills with the ability to turn analysis into actions
  • Self-starter, efficient time management and strong problem solving skills
  • Proficient in number crunching in Excel
  • Strong verbal and written communication skills, attention to detail & accuracy.
  • A strong learn-it-all and entrepreneurial mentality. Eager to learn and test new initiatives.
  • Strong commercial mindset.
  • Results and performance focused.

What You Can Expect from Us:
  • Acompanyculturethat fostersdevelopment, offering trainingand learning opportunities through our very own PVH University
  • An international environment which respects diversity, equality,and individuality
  • Amonthly Covid home- office budget
  • Asmart work programthatempowers ourassociates to workfrom home in the Netherlands, withina flexible schedule
  • Abeautifulstate-of-the-artCampus awaiting you upon our return to the office

Please include a cover letter with your application. We would love to know why this is THE role for you!

PVH Europe and ourbrands,TOMMY HILFIGER and CALVIN KLEIN, are committed to fostering an inclusive and diverse community of associates with a strong sense of belonging. We believe we are bettered by all forms of diversity, and take pride in working with top talent from every walk of life and corner of the world. In the spirit of inclusivity, qualified applicants will be considered without regard to age, ethnicity, ability, gender, gender expression, gender identity, nationality, race, religion or sexual orientation.


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