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Senior Account Executive - VIP

Employer
KWT Global
Location
Los Angeles, California
Closing date
12 Nov 2021

View more

Function
PR & Communications
Level
Manager
Contract Type
Permanent
Hours
Full Time

KWT Global is currently looking for a curious and gritty Senior Account Executive-VIP: an emerging account team leader who displays the confidence and skill level to serve as a day-to-day client lead. Someone who will excel at implementing all aspects of an integrated VIP program inclusive of talent and influencer relations, red carpet and special events, etc. from ideation to execution. The candidate must have a passion for the entertainment world and understand the pop culture zeitgeist and how to leverage this world to build brand awareness for our clients.  Our VIP team works across an amazing portfolio of big-name clients: Sam Edelman, MCM, and diptyque to name a few! 

Senior Account Executive, VIP duties will include: 

Account Management 

 

  • Maintain daily contact with client as relevant for organic and paid celebrity opportunities; establish trust and maintain strong relationships 
  • Possess ample client-facing experience and can navigate client calls and unexpected client questions
  • Assist team on paid partnerships, from outreach to contract negotiations/redlines, and management of talent deliverables
  • Proficiency in account administration, including drafting of account activity reviews, managing spreadsheets and assets, tracking inventory across samples and gifting, coordinating send outs, tracking budgets, etc. 
  • Manage deliverables and tasks for Associate Account Executive and Fellow/Intern colleagues on relevant accounts 
  • Service top-tier media with celebrity dressing photos with follow up media tracking 
  • Experienced at monitoring social and photo agencies to secure imagery of VIP placements 
  • Oversee and manage sample requests, gifting programs and dressing tracking; coordinate logistics for stylists and talent dressing opportunities 
  • Special event support - list development, oversee RSVP management, management of weekly time & action calendars, etc. 

Strategic Thinking & Planning 

 

  • Displays ownership and passion for clients, their competitors, industry and subject material, making proactive, strategic recommendations based on developing news and insights 
  • Experiment with new ideas that will benefit client programs and agency new business efforts and iterate based on key findings and results 
  • Have a “finger on the pulse” of entertainment world happenings and key talent updates
  • Understands the role celebrity/VIP and entertainment programming plays in the broader scope of the client’s business  
  • Demonstrate a mastery of talent and celebrity relations, inclusive of ideation and strategy building, through execution 
  • Demonstrate an interest in new business, from potential brands to involvement in pitches

 

Our ideal candidate will have: 

 

  • 3.5 years’ agency-based PR experience with direct experience with VIP and celebrity programs and activations ·      
  • Consistent client-facing experience 
  • Experience handling/negotiating paid talent and/or influencer deals 
  • Strong writing, presentation and analytical abilities
  • Strong knowledge of the entertainment and pop culture world 
  • Strong influencer, celebrity and VIP relationships  
  • Interest in helping to build the entertainment marketing business
  • Ability to work independently and as part of a team 
  • A sense of humor with a can-do attitude 
  • Our KWT Global values: Grit, Empathy, Collaboration, Curiosity, and Optimism 

 

KWT Global is a global brand strategy and public relations agency that employs a purpose-driven, design-thinking approach to marketing and communications. In June of 2020, KWT Global merged with HL Group, combining the agencies’ award-winning talent and capabilities and expanding our collective footprint to include New York, Los Angeles, and London. Additionally, as an MDC Partners agency (since 2010), we have access to a wide network of more than 50 affiliates and partner agencies around the world. As a multi-specialist agency, we serve clients across dozens of industries and sectors, and combine the most impactful elements of media relations, influencer engagement, digital and social media, and content marketing to help our clients articulate and demonstrate their best ‘selves.  

   

KWT Global is a passionate, purpose-driven, values-based organization. Our dedication to uplifting our company’s values – grit, empathy, curiosity, collaboration and optimism – permeates throughout the entirety of our culture and acts as the foundation of our purpose. Our agency’s mission is to bring a brand’s purpose to life, and we connect this mission directly to our culture. Our workforce strives to bring together a rich diversity of age, race, ethnicity, gender expression, nationality, religion, sexual orientation, ability, background and identity. Our policy is to attract, employ, train, promote and foster talent in all people with demonstrated ability and potential.  

  

We are proud to continue building an inclusive company that gives ample opportunities and support to all our staff so they can continue to evolve both personally and professionally and cultivate a holistic understanding of how they interact with the world.  

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