Global Influence Intern

Location
Paris
Posted
03 Nov 2021
Closes
09 Dec 2021
Ref
3625522
Level
Intern
At Vestiaire Collective, we are committed to delivering the best experience for our loyal community of buyers and sellers. We are growing our team and our business into a global brand and becoming the leaders in circularity in fashion. We want everyone we work with to be change-makers, to think differently, and to innovate without compromise.

Vestiaire Collective is looking for a Global Influence Intern who is community-minded and passionate about sustainable fashion.

About the role :

Reporting to the Global Influence Manager, the intern will support the development of the Vestiaire Collective influence community, manage global influence coordination and the education of our local influence teams. The role is part of the wider 360 Global Marketing & Digital Activation team, and will work with many departments across the business.

What you will do:

Global Strategy & Execution
  • Carefully review and approve talent shortlists across our regions for each campaign according to the Vestiaire Collective brand guidelines
  • Carefully review and approve influence content across markets before it goes live
  • Assist on the Vestiaire Collective Ambassador Programme :
    • Help the Influence Manager to ideate and develop the programme
    • Work closely with regional influence teams on executing the programme successfully across all markets, understanding regional differences and needs
  • Assist on the Collective For Change Programme :
    • Contribute to the creative development and ambition to scale the overall programme strategy
    • Assist with the management of a small pool of global influencers
    • Support the Influence Manager and regional influence teams to amplify the programme successfully across markets
  • Identify new talents and organisations to join our community and advocate for our platform on social media: whether it is amongst our existing community (buyers and sellers on our platform), or people that aren't yet users of our platform but should be
  • Support in building influence ask and outreach guidelines for specific campaigns
    • Write the guidelines with the Global Influence Manager
    • Follow up on the campaigns' launch and results
    • Help build the campaign global report


Coordination
  • Cooperate with the marketing, local influencer and creative teams for more effective coordination and introduction of influence campaigns on different platforms:
    • Definition of guidelines for all regions
    • Review the profiles to be validated


Media ecosystem and innovation
  • Follow the latest trends in marketing, social media, influence management, technology, fashion and sustainability
  • Contribute ideas for new approaches of how to improve influence campaigns
  • Assist the Social Media team on building a monthly trends benchmark covering influence activities across channels and regions


Data and analysis
  • Support the team by providing campaign analysis and building weekly and monthly activity reports based on owned and earned KPIs


About you:
  • Eager to learn in fast paced environment where fashion, technology and sustainability come together
  • Proactive, highly motivated, detail oriented and process driven individual with excellent communication skills
  • You believe in creative intelligence and you like to draw insights from data and get the good learnings to adjust strategies.
  • Community driven: you are passionate about conversations and trends on social networks, you closely watch trending topics and rising stars across Instagram and Tiktok
  • Passionate about second-hand fashion and sustainability: you think second-hand is the future of fashion and follow the platforms and people leading this conversation
  • Creative problem solving: you believe influence can't be measured by the numbers of followers only, and know how to identify people that have a voice on sustainability and inclusivity topics, while sharing their love of fashion
  • Strong numerical and analytical skills: you have a quantitative and qualitative approach to meeting business objectives
  • You are organized and sharp: organization tools and dashboards have no secret for you!


Tools
  • Knowledge and active user of social networks: Instagram, TikTok, YouTube, LinkedIn, Twitter etc.
  • Experience with Project Management tools (e.g. JIRA)
  • Experience with Analytics tools (e.g. Google Analytics, Tableau, SQL)
  • Comfortable with social tools (e.g. Lefty, Social Bakers) is a real advantage


Languages
  • Be fluent in both English & French

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