Store Manager

INTRODUCTION

Burberry's retail teams are populated with some of the industry's most committed, passionate and inspiring people and our stores represent everything we stand for - world-class service, brand quality, superb merchandising and knowledgeable associates to provide the perfect luxury Burberry experience for every customer. We have a rare opportunity to join our team as Store Manager of our Castel Romano Outlet store, located in Rome.

JOB PURPOSE

• To provide leadership for the store, setting an excellent standard for the store and inspiring the team to achieve it.
• To own the employee experience, driving employee satisfaction and elevating team behaviours.
• To own the customer experience, driving customer satisfaction and increasing brand loyalty.
• To drive performance and growth, through excellent operational and commercial execution.

RESPONSIBILITIES

• Establish a constant focus on Brand, continually driving engagement, knowledge and passion for the Brand across the store team
• Be a presence leading on the shop floor, acting as a brand ambassador and role modelling Burberry behaviours
• Monitor, coach and provide feedback to the store team to deliver excellent customer experience
• Maintain a luxury environment, ensuring excellent execution and maintenance of Visual Merchandising guidelines across the store
• Drive the use of digital assets to enhance the customer experience
• Continually elevate the capability of the store team through recruitment, staff development, mobility and effective succession planning
• Establish a learning culture and maintain a strong connection of the store team to the Brand
• Have excellent product knowledge and drive the same standard across the store team
• Maintain a strong understanding of product sales performance and optimise sales of the available inventory
• Build and cultivate long term customer relationships and lead the team to do the same
• Drive store performance and productivity
• Build and maintain familiarity with the local external environment; customers, competitors and talent
• Maintain a commercial mindset and continually identify and convert opportunities to drive store performance
• Drive operational excellence across all areas of the store

PERSONAL PROFILE

• Fluency in Italian and English.
• Experience in achieving sales targets in a fashion/luxury retail environment.
• Excellent customer service level and interpersonal skills.
• A passion for and interest in fashion, and a luxury ethos.
• A digital awareness and interest, with an ability to comfortably navigate social media and e-commerce sites.
• Awareness of local employment and retail legislation.
• Flexible to work as required to meet store needs.
• Experience in a luxury brand or in a luxury service and selling environment.
• Retail Management experience appropriate to the role, to be assessed based on the size and complexity of previous roles. Metrics will include sales turnover and volume and the number and types of roles previously managed.

FOOTER

Burberry is an Equal Opportunities Employer and as such, treats all applications equally and recruits purely on the basis of skills and experience.