E-Commerce Manager

London (Central), London (Greater) (GB)
15 Nov 2021
06 Dec 2021
Contract Type
Full Time

The Brand

Our mission is to be the cashmere brand of tomorrow - the leader in rebalancing the cashmere industry's relationship with the ultimate source of its valued fibre - Mongolia and its nomadic herders - and to thereby ensure the viability of the cashmere industry for tomorrow and beyond.  We do this by creating design-led garments that have a commitment to a positive impact at their very core.

Founded in London in 2002 by Oyuna Tserendorj, the daughter of a Mongolian herder, OYUNA (the brand) has a fast-growing DTC business supported by a global network of retail partners including Harrods, Le Bon Marche and Lane Crawford. We are now rapidly accelerating our focus on DTC as direct contact with consumers is pivotal to achieving our mission.

As our eCommerce Manager, you will play a lead role in taking our DTC offering to the next level.  We are looking for an individual who shares our sustainability values and our motivation to have a disruptive positive impact - an individual who thrives in working in a dynamic, fast-paced entrepreneurial environment.

As our eCommerce Manager, you will craft strategies to link OYUNA's brand narrative with our consumers via our website in order to meet the company's business objectives and, ultimately, support our mission. 


Key Accountabilities

Manage the company's eCommerce platform 

Own and execute an eCommerce strategy to drive global expansion

Continuously improve the user experience to optimise conversion and increase user engagement

Analyse website traffic to gather insights on how to improve conversion

Continually evaluate the customer purchase cycle to identify sales opportunities 

Collaborate with the marketing and sales teams to develop initiatives and content to support sales growth

Plan email campaign strategy and content, and evaluate performance thereof

Manage site blog and customer interaction

Perform product uploads and daily site maintenance

Merchandise actively to ensure products, categories and pages display the correct information, links, and images 

Collaborate with the production team on inventory levels, best sellers, slow movers, and out of stock items

Research and identify specific development features and technology solutions to get the right interface and structure to best suit the customer journey

Project manage external resources when needed to execute changes

Test and quality control development changes

Track and report sales performance and KPI’s


The Successful Candidate

Bachelor's Degree 

3-5 years experience as eCommerce Manager in a luxury lifestyle brand

Highly proficient in Shopify

Highly proficient in Klaviyo/Mailchimp and Google Analytics 

Very strong communication skills with excellent use of written English

Strong technical knowledge of web design and development, eCommerce systems integrations, SEO and UI/UX 

Strong analytical and numerical skills; ability to summarise data and information clearly and efficiently

Strong experience using excel for data analysis and reporting

Driven and self-motivated, with excellent time-management and prioritisation

A team player who likes to work in a very dynamic environment


What You Can Expect from Us

A full-time hybrid working opportunity

A chance to join a team that is passionate in their mission of cashmere sustainability through innovative designs, a strong voice, and connection to their customers

A company culture centred on inspiring and empowering its employees

A package commensurate with experience



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