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SAINT LAURENT Client Engagement Manager, China

Employer
Saint Laurent
Location
Shanghai, China
Closing date
25 Dec 2021

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Function
PR & Communications
Level
Manager

Job Details

Summary
ABOUT SAINT LAURENT

Founded in 1961, Yves Saint Laurent was the first couture house to introduce the concept of luxury prêt-à-porter in a 1966 collection called 'Rive Gauche', synonymous with youth and freedom. This shift represented a first critical step in the modernization of fashion and revolutionized the socio-cultural landscape.

In 1999, the luxury goods division of the Kering Group acquired Yves Saint Laurent and, under the creative direction of Anthony Vaccarello since April 2016, continues to position the house at the summit of the luxury universe.

Today, Saint Laurent collections include women's and men's ready-to-wear, shoes, handbags, small leather goods, jewelry, scarves, ties and eyewear.

Job Description

We are currently seeking a Client Engagement Manager, China who will report to Associate General Manager and APAC Client Engagement Director as part of our dynamic team in China.

ROLE

You will drive and implement Client Engagement activities in China, supporting a customer centric culture and a particular focus on the retail network. You will support the Regional Client Engagement and China retail teams in designing and executing Client Engagement initiatives, by establishing strong cooperation and partnership between HQs, Regional Client Engagement department and local departments such as retail, merchandising and operations, ensuring the timely execution of initiatives and reports, and understanding current customers and opportunities to acquire new ones, across China..

MISSION
  • Ensure accurate store data collection and data quality
  • Perform tasks related to CRM systems (upgrading, data cleansing, integration, etc.)
  • Implement strategies and targeted actions that increase customer base, drive sales and CRM KPIs
  • Support local retail team with regular CRM KPIS reports.
  • Monitor and improve Customer Engagement KPIS (new customers, retention, frequency, etc.) to support regional team in driving action plans
  • Monitor marketing initiatives (e.g., marketing ROI) and follow-up budget for marketing tools
  • Drive the implementation and execution of corporate clienteling programs and practices in China, in order to recruit
  • new customers and increase loyalty among existing ones
  • Manage and coordinate the deployment of all process, tools and training, relative to the YSL Clienteling Approach, including the launch and follow-up of the Klienteling tool in selected stores
  • Provide support and guidance the retail teams in all Clienteling activities, and ensure appropriate focus on strategic clients (e.g., Locals, VICs) in order to reach business goals
  • Contribute in the design/planning and lead the regional execution of VIC Initiatives (e.g., Fashion Shows, dinners) conducted centrally and locally, and evaluate effectiveness of all strategic and tactical activities
  • Work collaboratively with local General Managers and Store Management teams, to ensure objectives are set, measured and achieved to drive growth of our top clients' business in the region


PROFILE
  • Education background: Degree holder in Marketing, Business or related discipline preferable
  • Minimum of 5-year experience in retail, solid experience in Client Relationship Management
  • Proven ability to drive positive customer experiences that build loyalty and deliver measurable results
  • Dynamic, passion for the fashion industry and knowledge of the luxury market/competitors
  • Commercial awareness and strong business acumen
  • Strong analytical and numerical skills
  • Strong verbal and written communication skills and excellent organizational skills
  • Proficiency with Microsoft Office, in particular Excel and CRM systems
  • Fluency in English (Mandarin and/or Cantonese would be an advantage)


Saint Laurent is committed to building a diverse workforce. We believe diversity in all its forms - gender, age, nationality, culture, religious beliefs and sexual orientation - enriches the workplace. It opens up opportunities for people to express their talent, both individually and collectively and it helps foster our ability to adapt to a changing world. As an Equal Opportunity Employer we welcome and consider applications from all qualified candidates, regardless of their background.

We are currently seeking a Client Engagement Manager, China who will report to Associate General Manager and APAC Client Engagement Director as part of our dynamic team in China.

ROLE

You will drive and implement Client Engagement activities in China, supporting a customer centric culture and a particular focus on the retail network. You will support the Regional Client Engagement and China retail teams in designing and executing Client Engagement initiatives, by establishing strong cooperation and partnership between HQs, Regional Client Engagement department and local departments such as retail, merchandising and operations, ensuring the timely execution of initiatives and reports, and understanding current customers and opportunities to acquire new ones, across China..

MISSION
  • Ensure accurate store data collection and data quality
  • Perform tasks related to CRM systems (upgrading, data cleansing, integration, etc.)
  • Implement strategies and targeted actions that increase customer base, drive sales and CRM KPIs
  • Support local retail team with regular CRM KPIS reports.
  • Monitor and improve Customer Engagement KPIS (new customers, retention, frequency, etc.) to support regional team in driving action plans
  • Monitor marketing initiatives (e.g., marketing ROI) and follow-up budget for marketing tools
  • Drive the implementation and execution of corporate clienteling programs and practices in China, in order to recruit
  • new customers and increase loyalty among existing ones
  • Manage and coordinate the deployment of all process, tools and training, relative to the YSL Clienteling Approach, including the launch and follow-up of the Klienteling tool in selected stores
  • Provide support and guidance the retail teams in all Clienteling activities, and ensure appropriate focus on strategic clients (e.g., Locals, VICs) in order to reach business goals
  • Contribute in the design/planning and lead the regional execution of VIC Initiatives (e.g., Fashion Shows, dinners) conducted centrally and locally, and evaluate effectiveness of all strategic and tactical activities
  • Work collaboratively with local General Managers and Store Management teams, to ensure objectives are set, measured and achieved to drive growth of our top clients' business in the region


PROFILE
  • Education background: Degree holder in Marketing, Business or related discipline preferable
  • Minimum of 5-year experience in retail, solid experience in Client Relationship Management
  • Proven ability to drive positive customer experiences that build loyalty and deliver measurable results
  • Dynamic, passion for the fashion industry and knowledge of the luxury market/competitors
  • Commercial awareness and strong business acumen
  • Strong analytical and numerical skills
  • Strong verbal and written communication skills and excellent organizational skills
  • Proficiency with Microsoft Office, in particular Excel and CRM systems
  • Fluency in English (Mandarin and/or Cantonese would be an advantage)


Saint Laurent is committed to building a diverse workforce. We believe diversity in all its forms - gender, age, nationality, culture, religious beliefs and sexual orientation - enriches the workplace. It opens up opportunities for people to express their talent, both individually and collectively and it helps foster our ability to adapt to a changing world. As an Equal Opportunity Employer we welcome and consider applications from all qualified candidates, regardless of their background.

We are currently seeking a Client Engagement Manager, China who will report to Associate General Manager and APAC Client Engagement Director as part of our dynamic team in China.

ROLE

You will drive and implement Client Engagement activities in China, supporting a customer centric culture and a particular focus on the retail network. You will support the Regional Client Engagement and China retail teams in designing and executing Client Engagement initiatives, by establishing strong cooperation and partnership between HQs, Regional Client Engagement department and local departments such as retail, merchandising and operations, ensuring the timely execution of initiatives and reports, and understanding current customers and opportunities to acquire new ones, across China..

MISSION
  • Ensure accurate store data collection and data quality
  • Perform tasks related to CRM systems (upgrading, data cleansing, integration, etc.)
  • Implement strategies and targeted actions that increase customer base, drive sales and CRM KPIs
  • Support local retail team with regular CRM KPIS reports.
  • Monitor and improve Customer Engagement KPIS (new customers, retention, frequency, etc.) to support regional team in driving action plans
  • Monitor marketing initiatives (e.g., marketing ROI) and follow-up budget for marketing tools
  • Drive the implementation and execution of corporate clienteling programs and practices in China, in order to recruit
  • new customers and increase loyalty among existing ones
  • Manage and coordinate the deployment of all process, tools and training, relative to the YSL Clienteling Approach, including the launch and follow-up of the Klienteling tool in selected stores
  • Provide support and guidance the retail teams in all Clienteling activities, and ensure appropriate focus on strategic clients (e.g., Locals, VICs) in order to reach business goals
  • Contribute in the design/planning and lead the regional execution of VIC Initiatives (e.g., Fashion Shows, dinners) conducted centrally and locally, and evaluate effectiveness of all strategic and tactical activities
  • Work collaboratively with local General Managers and Store Management teams, to ensure objectives are set, measured and achieved to drive growth of our top clients' business in the region


PROFILE
  • Education background: Degree holder in Marketing, Business or related discipline preferable
  • Minimum of 5-year experience in retail, solid experience in Client Relationship Management
  • Proven ability to drive positive customer experiences that build loyalty and deliver measurable results
  • Dynamic, passion for the fashion industry and knowledge of the luxury market/competitors
  • Commercial awareness and strong business acumen
  • Strong analytical and numerical skills
  • Strong verbal and written communication skills and excellent organizational skills
  • Proficiency with Microsoft Office, in particular Excel and CRM systems
  • Fluency in English (Mandarin and/or Cantonese would be an advantage)


Saint Laurent is committed to building a diverse workforce. We believe diversity in all its forms - gender, age, nationality, culture, religious beliefs and sexual orientation - enriches the workplace. It opens up opportunities for people to express their talent, both individually and collectively and it helps foster our ability to adapt to a changing world. As an Equal Opportunity Employer we welcome and consider applications from all qualified candidates, regardless of their background.

We are currently seeking a Client Engagement Manager, China who will report to Associate General Manager and APAC Client Engagement Director as part of our dynamic team in China.

ROLE

You will drive and implement Client Engagement activities in China, supporting a customer centric culture and a particular focus on the retail network. You will support the Regional Client Engagement and China retail teams in designing and executing Client Engagement initiatives, by establishing strong cooperation and partnership between HQs, Regional Client Engagement department and local departments such as retail, merchandising and operations, ensuring the timely execution of initiatives and reports, and understanding current customers and opportunities to acquire new ones, across China..

MISSION
  • Ensure accurate store data collection and data quality
  • Perform tasks related to CRM systems (upgrading, data cleansing, integration, etc.)
  • Implement strategies and targeted actions that increase customer base, drive sales and CRM KPIs
  • Support local retail team with regular CRM KPIS reports.
  • Monitor and improve Customer Engagement KPIS (new customers, retention, frequency, etc.) to support regional team in driving action plans
  • Monitor marketing initiatives (e.g., marketing ROI) and follow-up budget for marketing tools
  • Drive the implementation and execution of corporate clienteling programs and practices in China, in order to recruit
  • new customers and increase loyalty among existing ones
  • Manage and coordinate the deployment of all process, tools and training, relative to the YSL Clienteling Approach, including the launch and follow-up of the Klienteling tool in selected stores
  • Provide support and guidance the retail teams in all Clienteling activities, and ensure appropriate focus on strategic clients (e.g., Locals, VICs) in order to reach business goals
  • Contribute in the design/planning and lead the regional execution of VIC Initiatives (e.g., Fashion Shows, dinners) conducted centrally and locally, and evaluate effectiveness of all strategic and tactical activities
  • Work collaboratively with local General Managers and Store Management teams, to ensure objectives are set, measured and achieved to drive growth of our top clients' business in the region


PROFILE
  • Education background: Degree holder in Marketing, Business or related discipline preferable
  • Minimum of 5-year experience in retail, solid experience in Client Relationship Management
  • Proven ability to drive positive customer experiences that build loyalty and deliver measurable results
  • Dynamic, passion for the fashion industry and knowledge of the luxury market/competitors
  • Commercial awareness and strong business acumen
  • Strong analytical and numerical skills
  • Strong verbal and written communication skills and excellent organizational skills
  • Proficiency with Microsoft Office, in particular Excel and CRM systems
  • Fluency in English (Mandarin and/or Cantonese would be an advantage)


Saint Laurent is committed to building a diverse workforce. We believe diversity in all its forms - gender, age, nationality, culture, religious beliefs and sexual orientation - enriches the workplace. It opens up opportunities for people to express their talent, both individually and collectively and it helps foster our ability to adapt to a changing world. As an Equal Opportunity Employer we welcome and consider applications from all qualified candidates, regardless of their background.

We are currently seeking a Client Engagement Manager, China who will report to Associate General Manager and APAC Client Engagement Director as part of our dynamic team in China.

ROLE

You will drive and implement Client Engagement activities in China, supporting a customer centric culture and a particular focus on the retail network. You will support the Regional Client Engagement and China retail teams in designing and executing Client Engagement initiatives, by establishing strong cooperation and partnership between HQs, Regional Client Engagement department and local departments such as retail, merchandising and operations, ensuring the timely execution of initiatives and reports, and understanding current customers and opportunities to acquire new ones, across China..

MISSION
  • Ensure accurate store data collection and data quality
  • Perform tasks related to CRM systems (upgrading, data cleansing, integration, etc.)
  • Implement strategies and targeted actions that increase customer base, drive sales and CRM KPIs
  • Support local retail team with regular CRM KPIS reports.
  • Monitor and improve Customer Engagement KPIS (new customers, retention, frequency, etc.) to support regional team in driving action plans
  • Monitor marketing initiatives (e.g., marketing ROI) and follow-up budget for marketing tools
  • Drive the implementation and execution of corporate clienteling programs and practices in China, in order to recruit
  • new customers and increase loyalty among existing ones
  • Manage and coordinate the deployment of all process, tools and training, relative to the YSL Clienteling Approach, including the launch and follow-up of the Klienteling tool in selected stores
  • Provide support and guidance the retail teams in all Clienteling activities, and ensure appropriate focus on strategic clients (e.g., Locals, VICs) in order to reach business goals
  • Contribute in the design/planning and lead the regional execution of VIC Initiatives (e.g., Fashion Shows, dinners) conducted centrally and locally, and evaluate effectiveness of all strategic and tactical activities
  • Work collaboratively with local General Managers and Store Management teams, to ensure objectives are set, measured and achieved to drive growth of our top clients' business in the region


PROFILE
  • Education background: Degree holder in Marketing, Business or related discipline preferable
  • Minimum of 5-year experience in retail, solid experience in Client Relationship Management
  • Proven ability to drive positive customer experiences that build loyalty and deliver measurable results
  • Dynamic, passion for the fashion industry and knowledge of the luxury market/competitors
  • Commercial awareness and strong business acumen
  • Strong analytical and numerical skills
  • Strong verbal and written communication skills and excellent organizational skills
  • Proficiency with Microsoft Office, in particular Excel and CRM systems
  • Fluency in English (Mandarin and/or Cantonese would be an advantage)


Saint Laurent is committed to building a diverse workforce. We believe diversity in all its forms - gender, age, nationality, culture, religious beliefs and sexual orientation - enriches the workplace. It opens up opportunities for people to express their talent, both individually and collectively and it helps foster our ability to adapt to a changing world. As an Equal Opportunity Employer we welcome and consider applications from all qualified candidates, regardless of their background.

Job Type
Fixed Term (Fixed Term)

Start Date
2021-12-01

Schedule
Full time

Organization
YVES SAINT LAURENT (SHANGHAI) TRADING LIMITED

Company

Founded in 1961, Yves Saint Laurent was the first couture house to introduce the concept of luxury prêt-à-porter in a 1966 collection called ‘Rive Gauche’, synonymous with youth and freedom. This shift represented a first critical step in the modernization of fashion and revolutionized the socio-cultural landscape.

In 1999, the luxury goods division of the Kering Group acquired Yves Saint Laurent and, under the creative direction of Anthony Vaccarello since April 2016, continues to position the house at the summit of the luxury universe.

Today, Saint Laurent collections include women’s and men’s ready-to-wear, shoes, handbags, small leather goods, jewelry, scarves, ties and eyewear.

For more information, please visit our website: http://www.ysl.com

Company info
Location
Paris
FR

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