Direct Marketing Intern - BE & CH (w/m/d)

Recruiter
Zalando
Location
Berlin
Posted
25 Nov 2021
Closes
26 Dec 2021
Ref
3634379
Function
Marketing
Level
Intern
As an E-mail & Push Marketing Intern for Belgium and Switzerland, you will work directly with the respective Country Direct Marketing Managers on maintaining the direct communication plan as well as creating and reporting on newsletter and push notification campaigns.

You will be part of the Customer Inbox team in our Digital Experience organization, who inspires, informs, and engages consumers and enables Zalando teams to reach out via personalized direct communication (email and push).
WHERE YOUR EXPERTISE IS NEEDED
  • Responsible for the process of creating commercial newsletters and push notifications: from campaign set up to quality assurance process
  • Tracking of weekly KPIs and analyzing the performance
  • In order to continuously improve our communication, you'll be part of planning and conducting A/B tests to increase KPIs on engagement (e.g. OR%, CTOR%) and conversion (CR%)
  • Reporting on our competitors' activities on a regular basis and take the lead on projects or requests when necessary
WHAT WE'RE LOOKING FOR
  • Enrolled in or completed a Bachelor or Master's degree in Marketing, Communications or Business Administration
  • Strong communication and creative writing skills and fluent in English and French
  • Analytical mind-set and ability to create impact in a dynamic environment, to take on new assignments, and juggle many things at once
  • Proficient in Microsoft 365 (Excel, PowerPoint, Word) & Google Workspace
  • Strong interest for fashion and/or online retail
PERKS AT WORK
  • Discounts from external partners, centrally located offices, municipality services, flexible working times, free beverages and fruits, diverse sports and health offerings
  • Mentoring and personal development opportunities and an international team of experts
  • The unique chance to be part of a market-leading company giving you the opportunity to learn and grow.
  • A fast-moving and agile working environment where you'll never face boredom.
  • A highly motivated, international team with colleagues who will both inspire and support you.
  • A corporate culture that allows you to make judgments based on your work results, not on the way you look - our motto: Every day is casual Friday.
  • A full paid internship, starting asap for 6 months
  • Become part of the Future Zalent community getting the support you need to be successful in your careers.

We celebrate diversity and are committed to building teams that represent a variety of backgrounds, perspectives and skills. All employment is decided on the basis of qualifications, merit and business need.
ABOUT ZALANDO
Zalando is Europe's leading online platform for fashion, connecting customers, brands and partners across 24 markets. We drive digital solutions for fashion, logistics, advertising and research, bringing head-to-toe fashion to more than 42 million active customers through diverse skill-sets, interests and languages our teams choose to use.

Please note that all applications must be completed using the online form - we do not accept applications via email.

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