Senior Beauty PR & Influencer Manager (all genders)

Recruiter
Zalando
Location
Berlin
Posted
30 Nov 2021
Closes
19 Jun 2022
Ref
3451853
Function
Marketing
THE ROLE & THE TEAM
Zalando is Europe's leading online platform for fashion and lifestyle. Helping to liberate people through fashion, we pride ourselves in helping our audience express themselves. Our story is exciting, and it's just getting started.

As Zalando continues to grow as a business, we're looking for a Senior PR Manager Beauty, who can contribute to innovative, culture-centric and insight-led beauty PR strategies and plans that will land with success and seed Zalando's reputation and brand values.

Your expertise and ambition will help position Zalando at the intersection of beauty and culture to generate brand advocacy and engagement. Your creative and strategic thinking will allow you to initiate and advance beauty campaigns that support Zalando's purpose and commercially-led goals.
INCLUSIVE BY DESIGN
At Zalando, our vision is to be the starting point for fashion - one that is inclusive by design. We only assess candidates based on qualifications, merit, and business needs. We welcome applications from people of all gender identities, sexual orientations, personal expressions, racial identities, ethnicities, religious beliefs, and disability statuses. We only want to know why you're great for this role, so please avoid including your picture, age, and marital status in your CV as well.

We want to provide you with a great candidate experience. Please feel free to inform us of any accommodations you may need, so we can best support and assist you throughout the hiring process.

do.BETTER - our diversity & inclusion strategy: https://corporate.zalando.com/en/diversity-inclusion
Our employee resource groups: https://corporate.zalando.com/en/diversity-inclusion/our-employee-resource-groups

WHY YOU SHOULD BE INTERESTED
  • You have a solid experience in beauty industry - from big brands to cult favourites including up-and-coming names.
  • You have brand-building experience and know how to launch campaigns and/or projects under a tight deadline.
  • You are creative and can think outside-the-box. You're able to create a solid consumer PR plan that can work across several markets.
  • You are able to create short and long term strategies that effectively keeps Zalando Beauty top of mind for consumer media and for beauty enthusiasts.
  • You have strong relationships with beauty and lifestyle media.
  • You are comfortable taking charge and running global beauty PR, while serving as the day-to-day contact for local markets
  • You are familiar with beauty influencers and can identify the best talent that can represent us and are aligned with our company values (diversity, inclusion, self-expression and sustainability).
  • You understand what is culturally relevant and are on top of the latest beauty trends across multiple channels including TikTok, Instagram and YouTube.
  • You are able to work and collaborate with different teams including social, influencer marketing, casting and marketing.
WE'D LOVE TO MEET YOU IF
  • 7+ years of relevant experience working in consumer PR, with solid experience in the beauty industry.
  • Must have a good understanding, working knowledge and experience of beauty in the European market
  • Exceptional written and oral communication skills and can quickly build new relationships and contacts (i.e. media, partners).
  • Know how to create the right pitch and deliver measurable results
  • Comfortable using media monitoring tools for PR, and if possible also social monitoring tools
  • You are flexible and can adapt to last minute changes
  • You thrive in a fast-paced environment and can identify and prioritise PR opportunities
  • You are a multi-tasker, detail-oriented and a go-getter
  • You have excellent time-management skills
  • Must be a fluent or native English speaker. Other European languages a plus.

Preferred
  • Degree in Public Relations, Communications, Marketing and or a related field
  • Comfortable with building slides and using Google applications and tools
ZALANDO BENEFITS
Career Development
  • We offer peer-to-peer performance reviews twice a year
  • Learn and develop through our extensive Zalando training platform
  • Join regular all-hands, team meetings, Q&A-sessions, and quarterly anonymous employee surveys to ask your questions and provide your feedback
  • Support from an international team of experts; mentoring and professional development opportunities

Wellbeing
  • 2 days paid leave per year for volunteering
  • Minimum of 27 holiday days per calendar year
  • Online sports courses, wellbeing, and nutrition advice offered by Humanoo personal wellbeing coach app
  • Mental wellbeing support by our Employee Assistance Program and professional consultants to help you find health resources

Flexibility
  • Flexible working hours
  • Relocation assistance for internationals
  • Home office equipment available for hybrid working, to support you working from home
  • Hybrid working model with 60% remote per week
  • Opportunity to work from abroad for 30 (working) days per calendar year

Financial
  • Access to the employee shares program
  • 40% shopping discount on products shipped and sold by Zalando, and 30% discount on Zalando Lounge
  • Discounts from a wide range of external partners

Family
  • Employee parents' forums and employee resource group
  • Supported transition into and out of parental leave, with a buddy and re-onboarding plan
  • 3 fully-paid child sick days per year
  • Free counselling, assistance, and referral service for all matters concerning yourself and your family via the F├╝rstenberg Institute
ABOUT ZALANDO
It's the perfect time to join Zalando on our journey, from being a pioneer in the world of e-commerce, to the starting point for fashion in Europe. We connect customers, brands, and partners across 23 markets.

Help us drive digital and sustainable solutions for fashion, logistics, advertising and research, bringing head-to-toe fashion to more than 46 million active customers through a team of diverse skill-sets, cultural backgrounds, and interests.

Our values: https://jobs.zalando.com/en/our-founding-mindset

do.More - our sustainability strategy: https://corporate.zalando.com/en/sustainability

Follow us on Instagram: instagram.com/insidezalando

Please note that all applications must be completed using the online form - we do not accept applications via email.

We celebrate diversity and are committed to building teams that represent a variety of backgrounds, perspectives and skills. All employment is decided on the basis of qualifications, merit and business need.

Please note that all applications must be completed using the online form - we do not accept applications via email.

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