Local Direct Marketing Manager DACH (all genders) - Zalando Lounge

29 Dec 2021
21 Jun 2022
As a Local Direct Marketing Manager DACH at Zalando Lounge you will play a key role in increasing app engagement and customer lifetime value. You will collaborate with several stakeholders across the company and be part of a fast growing environment.WHERE YOUR EXPERTISE IS NEEDED
  • You are responsible for achieving country targets and contribute actively to the development of our marketing channel in the DACH market
  • You create a locally relevant marketing strategy and optimize the entire customer journey
  • You plan, set-up and execute push notifications, in-app messages and web push notifications
  • You analyze, test and optimize performance to improve customer experience
  • 3+ years-experience in Digital Marketing (not counting internships), partial experience in mobile CRM
  • Fluent in English and German language
  • Proven experience in country strategy and management of the DACH markets
  • Strong analytical thinking and a deep understanding of KPIs to strengthen the marketing position and to drive growth
  • Solid experience with maintaining digital marketing tools, ideally already with mobile customer engagement platforms like Braze, Airship or Salesforce
  • A workplace run on trust, empowerment and feedback; positive, inspiring working atmosphere
  • Competitive salary, employee share shop, 40% Zalando shopping discount, discounts from external partners, centrally located offices, public transport discounts, municipality services, great IT equipment, flexible working times, additional holidays and volunteering time off, free beverages and fruits, diverse sports and health offerings
  • Mentoring and personal development opportunities and an international team of experts
  • Relocation assistance for internationals, PME family service and parent & child rooms

We celebrate diversity and are committed to building teams that represent a variety of backgrounds, perspectives and skills. All employment is decided on the basis of qualifications, merit and business need.
Zalando Lounge is an online shopping club for fashion and lifestyle products in 14 European countries. We offer our members daily, time-limited sale campaigns with discounts of up to 75% off the recommended retail price. However, Zalando Lounge is so much more than discounts. Our strength lies in our focus on fashion: from sought-after labels to niche brands, from famous international names to trendy luxury brands, we make sure to meet the fashion taste of all our customers, who are always on the hunt for the best products at the best prices. Working with our brand partners, we're pioneering innovative supply-chain and production processes and offer them an impactful and smart solution, creating a new way to shop for fashion - and a new way to sell it.


Please note that all applications must be completed using the online form - we do not accept applications via email.

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