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Senior Manager, Ad Operations (REMOTE)

Employer
Gap Inc.
Location
New York, New York, United States
Closing date
16 Feb 2022

View more

Function
Operations
Level
Senior Manager

Job Details

About Gap Inc.

Our brands bridge the gaps we see in the world. Old Navy democratizes style to ensure everyone has access to quality fashion at every price point. Athleta unleashes the potential of every woman, regardless of body size, age or ethnicity. Banana Republic believes in sustainable luxury for all. And Gap inspires the world to bring individuality to modern, responsibly made essentials.    

This simple idea-that we all deserve to belong, and on our own terms-is core to who we are as a company and how we make decisions. Our teamis made up of thousands of people across the globe who take risks, think big, and do good for our customers, communities, and the planet. Ready to  learn fast, create with audacity and lead boldly? Join our team.

About the Role

Gap Inc's Media team is part of the Strategic Growth Office (SGO), which is at the forefront of driving our next chapter of growth. The 'Senior Manager, Ad Operations' will oversee the day-to-day management of GPS Media's Ad Operations, across Programmatic & Direct. You will be responsible for all campaigns post-sale, including but not limited to ad server campaign management and execution (segment management, trafficking, pacing, optimization, reporting and other tasks as needed). Additionally, you will work closely with internal teams to drive campaign efficiency across all touchpoints and to enhance campaign performance to improve marketing ROI for our advertisers.

What You'll Do

  • Work with internal stakeholders to help build out digital campaigns prior to point of sale.
  • Oversee all campaign execution to ensure all campaigns are set up according to insertion orders and KPI requirements
  • Assist with implementation standards of tags, pixels, and other ad-serving/campaign related conversions
  • Oversee quality assurance analysis of all aspects of digital campaigns including timelines, creative assets, landing pages, creative rotations, and ad serving tags.
  • Troubleshoot all tag, delivery discrepancy, targeting, and trafficking issues.
  • Monitor, optimize, and scale (if applicable) direct sold programmatic inventory
  • Execute and build audience segments to help sales efforts and to ensure accurate executions of campaigns
  • Collaborate with sales and other stakeholders to help build advertiser campaigns and complete any RFP/proposal requests pre-sale
  • Manage the communication, approval, and execution of any adjustments and optimizations made before, during, and after launch
  • Lead the campaign analysis and optimizations; provide campaign performance reporting and insights, using post-campaign metrics collected from various internal stakeholders and analytics platforms.
  • Lead day-to-day ad operations relating to programmatic inventory and yield management, and inventory forecasting.


Who You Are

  • Experience in a sales, service or operations role
  • Digital savvy - strong experience with ad-serving platforms and the programmatic ecosystem
  • Online advertising/media company or creative agency/publicity firm background strongly preferred
  • Exceptionally well organized with strict attention to detail
  • Extraordinary customer service ethic with strong business acumen
  • Demonstrated flexibility to manage multiple tasks, solve problems and schedule work effectively in a fast-paced, deadline-driven environment
  • Proven ability to develop relationships with professionals in a variety of industries
  • Thrives in a team-oriented, entrepreneurial corporate environment
  • Exceptional written and verbal communication skills


Benefits at Gap Inc.

  • Merchandise discount for our brands: 50% off regular-priced merchandise at Old Navy, Gap, Banana Republic and Athleta, and 30% off at Outlet for all employees.
  • One of the most competitive Paid Time Off plans in the industry.*
  • Employees can take up to five "on the clock" hours each month to volunteer at a charity of their choice.*
  • Extensive 401(k) plan with company matching for contributions up to four percent of an employee's base pay.*
  • Employee stock purchase plan.*
  • Medical, dental, vision and life insurance.*
  • See more of the benefits we offer.

*For eligible employees

Gap Inc. is an equal-opportunity employer and is committed to providing a workplace free from harassment and discrimination. We are committed to recruiting, hiring, training and promoting qualified people of all backgrounds, and make all employment decisions without regard to any protected status. We have received numerous awards for our long-held commitment to equality and will continue to foster a diverse and inclusive environment of belonging. This year, we've been named as one of the Best Places to Work by the Humans Rights Campaign for the fourteenth consecutive year and have been included in the 2019 Bloomberg Gender-Equality Index for the second year in a row.

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