Junior Activation Manager

11 Jan 2022
01 Feb 2022
The Activation Management team owns the setup, optimization, and enhancement of media campaigns. Being at the forefront of delivery, this team owns the execution and realization of strategy and activation.

This team works closely with the Campaign Managers to ensure media is executed to our expectations across the entire media mix. With a passion for all things digital, the steering team works to enhance overall output with operational excellence and test and learn mentality.

As a Junior Media Activation Manager you will execute integrated media plans and partnerships in collaboration with other team members and stakeholders.
  • Monitoring and optimization of media across different digital channels (including adjusting budgets/bids, altering targeting and refreshing creatives)
  • Optimizing inflight campaigns based on internal and external data points such as audience, device, location and time performance as well as other critical indicators
  • Analyzing campaign results continuously, with the ability to notice and flag any issues within large sets of data, and actively improve on performance by making good use of insights
  • Understanding the complete user customer journey and adjust campaign set up accordingly to achieve the best campaign results
  • Reporting on a weekly, monthly, quarterly and post-campaign basis to hit monthly/quarterly objectives and media plan targets (data reporting)
  • Supporting the Partner Consultancy teams, clients and Campaign Managers, with ongoing optimization recommendations
  • Minimum 1+ years of experience in digital marketing and client services. Previous agency, online publisher/sales house or retailer experience is a plus.
  • Hands-on platform knowledge (DV360, Smart.ly, Facebook Business Manager, etc.) and up to date knowledge on the latest media trends
  • Experience managing campaigns across the various channels and buying models
  • Previous trafficking and ad operations experience
  • Excellent prioritization and time management skills
  • A workplace run on trust, empowerment and feedback; positive, inspiring working atmosphere
  • Competitive salary, employee share shop, 40% Zalando shopping discount, discounts from external partners, centrally located offices, public transport discounts, municipality services, great IT equipment, flexible working times, additional holidays and volunteering time off, free beverages and fruits, diverse sports and health offerings
  • Mentoring and personal development opportunities and an international team of experts
  • Relocation assistance for internationals, PME family service and parent & child rooms

We celebrate diversity and are committed to building teams that represent a variety of backgrounds, perspectives and skills. All employment is decided on the basis of qualifications, merit and business need.
Zalando is Europe's leading online platform for fashion, connecting customers, brands and partners across 23 markets. We drive digital solutions for fashion, logistics, advertising and research, bringing head-to-toe fashion to more than 45 million active customers through diverse skill-sets, interests and languages our teams choose to use.
At ZMS we create meaningful connections between brands and consumers through a deep understanding of their personalities. We work with brands, agencies and publishers from fashion and beyond to produce innovative, impactful campaigns that reach the right audience at the right moment. Thanks to its holistic mix of cutting-edge and privacy compliant technology, in-depth audience insights, expansive reach and compelling content brands produce successful campaigns across multiple digital marketing channels.

For more information check out this link:https://zms.zalando.com/

Please note that all applications must be completed using the online form - we do not accept applications via email.