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CRM SPECIALIST

Employer
Gymshark
Location
Denver, Colorado, United States
Closing date
19 Jan 2022

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Function
Marketing
Level
Manager
OVERVIEW:


As Gymshark continues to expand globally, the goal of the CRM team is to create a consistent and aligned journey across multiple touchpoints throughout the customer's experience regardless of their lifecycle positioning. Gymshark North America is seeking an CRM Specialist to help support the US and Canada markets, including direct communication to our customers, as well as customer lifecycle management. This person will help shape the Gymshark North American CRM program, partnering with cross functional and UK teams to deliver best in class customer communications and journeys.

We're here to unite the conditioning community. We believe that putting the sweat in today, prepares us for tomorrow. So, we give people the tools they need to reach further, go faster, be stronger. We celebrate those who show up - for themselves - to be their physical or mental best, whatever that means for them. It's what we want for our community, and our team. A team that's growing rapidly around the world. A collective of talented individuals working together to invent Gymshark's future. Our plans are ambitious, and we're looking for people who want to join us for the ride - our growth will be your growth.

Please note while we are currently offering a hybrid work model, all candidates must be either Denver based, or willing to relocate to Denver, CO. 100% Remote work is not available for this role. You must also be legally able to work in the United States. 

WHAT YOU'LL BE DOING:

  • Based on customer insights, develop and execute online and offline CRM communications that drive measurable results and customer engagement
  • Flawlessly build, QA, segment and schedule email, push, SMS, and in-app messaging for all North America CRM efforts
  • Manage email Quality Assurance (QA) process by ensuring all links, images, and copy are correct in CRM communication
  • Track performance against established monthly and weekly KPI targets for channels and initiatives
  • Form an in-depth understanding of our customer through a lifecycle, churn, and behavioral lens
  • Collaborate cross-functionally to provide actionable solutions to Commercial team objectives
  • Identify and execute testing opportunities within the customer lifecycle
  • Work with CRM systems, tools, and vendors to ensure flawless delivery for all channels and customer segments
  • Work closely with international, creative and data teams to ensure deadlines are met
  • Understand the technical details behind channel communications and identify and resolve issues
  • Track and understand commercial objectives and suggest activity based on channel knowledge and previous performances

WHAT YOU'LL NEED:

Essential Qualities:

  • 1+ years in a marketing or marketing related role
  • Passionate about customers and providing a great customer experience
  • Comfortable with change and promotes agility in self and ways of working
  • Naturally curious and KPI driven
  • High attention to detail

Preferred Qualities:

  • Experience within email, CRM or lifecycle marketing
  • Any e-commerce or B2C marketing is a plus
  • Hands on experience with analytics platforms and data base tools
  • HTML experience is a plus

THE PERKS.

At Gymshark we believe in the importance of investing in our employees through their physical, mental, and financial health along with being able to provide some fun and inclusive perks along the way.

This role has a salary range between $46,000-$55,000 annually depending on experience.

Part of our compensation package includes a discretionary annual company performance bonus. We are also able to offer our employees and their families a comprehensive medical, dental, and vision package. Gymshark provides company paid short-term and long-term disability insurance, life insurance, and our Sharks also receive a generous 401K match to help them save for their retirement.

Gymshark will continue to support our employees' overall wellbeing through several perks including 30 days of paid time off (plus your birthday), transportation allowance, up to $900 in reimbursement toward the purchase of exercise equipment, paying for a gym membership, and a 50% discount on all Gymshark items. We hope you consider joining our growing family in Downtown Denver, Colorado.

*All benefits are non-contractual, and Gymshark may amend, terminate, or enhance the benefits provided you and our other employees from time to time as it deems appropriate.

WE HIRE PEOPLE.

Real-life humans, each with their own unique set of thoughts, beliefs, cultures and identities with a background and body that is completely individual. Together, as unique individuals, we make Gymshark stronger.

If you're reading this, you're probably applying for or considering applying for a job with us, and we want you to know that Gymshark is an equal opportunity employer. For us, that means we always, and will always, strive to be as inclusive as possible in all aspects of employment and that we do not, and will not, tolerate discrimination of any kind.

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