Communications Coordinator

Recruiter
Rosetta Getty
Location
New York City, New York (US)
Salary
Salary & compensation commensurate with experience
Posted
20 Jan 2022
Closes
01 Feb 2022
Contract Type
Permanent
Hours
Full Time

Rosetta Getty is seeking a candidate to fill a position that focuses on all communications with a secondary scope in marketing. The opportunity would allow the candidate to primarily own press, VIP and influencer placements while also supporting marketing needs. Reporting into the Director of Marketing & E-Commerce, there would be room for the candidate to have exposure to the E-commerce function and develop a skill set in direct-to-consumer business management.

COMMUNICATIONS:

  • Build all communication initiatives into an overall marketing strategy for each season ranging from key products, fabrications and storytelling points

  • Own relationships with editors and achieve press features on a seasonal and product-launch basis

  • Secure VIP dressing opportunities with stylists while aligning with the sales team to determine product focuses

  • Develop and maintain a list of influencer giftings with the objective to grow brand awareness and traction with both macro and micro communities

  •  Produce seasonal collection presentations from start-to-finish with the objective to provide Rosetta a compelling format and guest list to speak to the collections

  • Sample trafficking of all product while being aware of other teams’ sample needs

    MARKETING:

  • Co-produce all photoshoots including casting, negotiating contracts and budget management

  • Maintain marketing calendar across product focuses and collection launches

  • Own asset management including post-production, cropping, and working with

    an external copywriter to develop brand language.

    PROFILE:

  • 3-5 years of experience in a press and stylist-focused field, with an eagerness to grow in the marketing and DTC space

  • Has an extensive network within the fashion industry and able to externally represent the brand

  • Holds an independent character while also enjoys working cross-functionally with other department verticals (design, production, sales)