Junior P.R. Manager EMEA

Founded in Monestier de Clermont, Grenoble, France, in 1952, Moncler is now based in Italy. Over the course of the years the brand has teamed style with ongoing technological research which harnesses the knowledge of mountaineering experts. Moncler collections combine extreme needs with day-to-day city life. In 2003 Remo Ruffini took over the company of which he is now Chairman and CEO. Moncler directly produces and distributes it's own clothing and accessories collections, through its direct boutiques and the world’s most exclusive department and multibrand stores.

Moncler is searching for Junior P.R. Manager EMEA to join its corporate office in Paris.

This dynamic professional will be tasked with further enhancing the awareness of Moncler and the image/positioning of the brand with top-tier press and influencers in the EMEA region.

The junior PR Manager pro-actively plans, develops and executes Communications programs which will help maximize the visibility and coverage of Moncler in relevant media and with key opinion leaders within the multi-country EMEA region (20 countries / 80 boutiques) , in close partnership with the Senior PR & Events Manager.

RESPONSIBILITIES

PR & Media Relationships

· Develop and execute effective PR and earned media plans and campaigns translating brand and key messages into media concepts and compelling stories

• Promote Moncler brand and products to editors of the most influential publications in the region, either directly or through partner PR agencies.
• Manage press requests and sample trafficking proactively in collaboration with HQ teams.

· Nurture strong relationships with media editors, influencers, agents and stylists in the region

· Manage the PR calendar to ensure a clear communications plan and cadence.

• Proactively pitch and secure media placements on an ongoing basis in key markets.

· Edit and blast press releases, pitches and other editorial collateral

• Tightly manage and track the PR/communications budget in collaboration with the Finance team.
• Data analysis and reporting of editorial results of campaigns & initiatives, understanding how media and influencer coverage can drive impact for the brand and business

· Maintain and update press and influencers listings

Talent Management & Product Placement

• Identify new relevant talent and Influencers in EMEA for the Brand to work with.
• Participate in acquisition, negotiation and retention of KOL, Talent and Influencers.

REQUIREMENTS

• Master Degree in Communications or PR,
• 3 to 5 years of experience as a PR specialist, preferably in the Fashion / Luxury Goods Industry.
• Proven track record of successful PR campaigns & influencers relations.
• Experience in adapting and implementing a communication plan and in budget management.
• Good knowledge of the retail business is a plus
• Outstanding written and spoken communication skills.
• True team player, adapts well to change, collaborative, and team oriented.
• Excellent organizational skills and ability to prioritise and multitask in a fast-paced environment
• Fluent in English, Italian is a plus.