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Copywriter (m/w/d) - Connected Retail

Employer
Zalando
Location
Berlin
Closing date
30 Mar 2022

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Function
Marketing
Level
Manager

Job Details

THE ROLE & THE TEAM
  • As a Copywriter (m/w/d) in our team at Connected Retail you will play an important role in establishing and shaping our tone of voice. As our expert in copywriting, you'll create campaigns and content that will stand out in a demanding b2b environment. Our mission is to break down the barriers between physical and digital retail. This is what you will convey, word for word, in every country where we are present.
INCLUSIVE BY DESIGN
At Zalando, our vision is to be the starting point for fashion - one that is inclusive by
design. We only assess candidates based on qualifications, merit, and business
needs. We welcome applications from people of all gender identities, sexual
orientations, personal expressions, racial identities, ethnicities, religious beliefs, and
disability statuses. We only want to know why you’re great for this role, so please
avoid including your picture, age, and marital status in your CV as well.

We want to provide you with a great candidate experience. Please feel free to inform
us of any accommodations you may need, so we can best support and assist you
throughout the hiring process.

do.BETTER - our diversity & inclusion strategy: https://corporate.zalando.com/en/diversity-inclusion
Our employee resource groups: https://corporate.zalando.com/en/diversity-inclusion/our-employee-resource-groups
WHY YOU SHOULD BE INTERESTED
  • Create written content for Connected Retail across all touchpoints and be the go-to person
  • Write copy with a distinct voice and edit and proofread copy as needed
  • Advocate and refine the central tone of voice and create copywriting briefs to ensure balance between central guidelines and local languages
  • Help to build and strengthen tone-of-voice consistency across all teams, countries and stakeholders
  • Set up processes and ensure quality control and creative oversight in the translation and trans-creation process for all countries
  • Work together with our sales, onboarding, partner consulting and product teams to create a consistent experience
  • Manage incoming requests for copywriting and localisation from different teams, supporting them linguistically
WE'D LOVE TO MEET YOU IF
  • You have a degree in communication, linguistics, journalism or a related field â€" Diploma or Master
  • Experience in the fashion/retail industry is mandatory, b2b experience is a plus
  • You bring a minimum of 5-7 years experience as a copywriter or content writer
  • You have flawless writing and communication skills in EN and GER. Additional languages like French, Italian or Spanish are a big plus
  • It excites you to uncover captivating stories in a demanding B2B environment
  • You can easily translate complex messages in a unique and compelling way
  • You are able to work independently and prioritize any incoming tasks
  • You thrive between the poles of groundwork and creative excellency
  • You love to work in an international atmosphere
ZALANDO BENEFITS
Career Development
  • We offer peer-to-peer performance reviews twice a year
  • Learn and develop through our extensive Zalando training platform
  • Join regular all-hands, team meetings, Q&A-sessions, and quarterly anonymous employee surveys to ask your questions and provide your feedback
  • Support from an international team of experts; mentoring and professional development opportunities

Wellbeing
  • 2 days paid leave per year for volunteering
  • Minimum of 27 holiday days per calendar year
  • Online sports courses, wellbeing, and nutrition advice offered by Humanoo personal wellbeing coach app
  • Mental wellbeing support by our Employee Assistance Program and professional consultants to help you find health resources

Flexibility
  • Flexible working hours
  • Relocation assistance for internationals
  • Home office equipment available for hybrid working, to support you working from home
  • Hybrid working model with 60% remote per week
  • Opportunity to work from abroad for 30 (working) days per calendar year

Financial
  • Access to the employee shares program
  • 40% shopping discount on products shipped and sold by Zalando, and 30% discount on Zalando Lounge
  • Discounts from a wide range of external partners

Family
  • Employee parents’ forums and employee resource group
  • Supported transition into and out of parental leave, with a buddy and re-onboarding plan
  • 3 fully-paid child sick days per year
  • Free counselling, assistance, and referral service for all matters concerning yourself and your family via the Fürstenberg Institute

We celebrate diversity and are committed to building teams that represent a variety of backgrounds, perspectives and skills. All employment is decided on the basis of qualifications, merit and business need.
ABOUT ZALANDO CONNECTED RETAIL
As part of the Zalando universe, Connected Retail is enabling brick-and-mortar stores to sell directly to millions of online consumers on the Zalando platform. Together with our partners and state -of- the- art technologies we are building a seamless experience for our 42 million active customers to shop from local stores. This results in greater shopping experience, product selection and availability in products, faster delivery times and more sustainable shipping.

THE FUTURE OF RETAIL IS CONNECTED

Our values: https://jobs.zalando.com/en/our-founding-mindset

do.More - our sustainability strategy: https://corporate.zalando.com/en/sustainability

Follow us on Instagram: instagram.com/insidezalando

Please note that all applications must be completed using the online form - we do not accept applications via email.

#CustomerFulfillment

Company

Zalando is Europe’s leading online platform for fashion and lifestyle. Founded in Berlin in 2008, we bring head-to-toe fashion to 35 million active customers in 17 markets, offering clothing, footwear, accessories and beauty from over 3,000 international brands.

Our platform is a one-stop fashion destination for inspiration, innovation and interaction. As Europe’s most fashionable tech company, we work hard to find digital solutions for every aspect of the fashion journey: for our customers, partners and every valuable player in the Zalando story.

Our goal is to become the starting point for fashion. We focus on the fashion industry and therefore operate in a variety of business areas.

  • Fashion Store
    Zalando online shops are tailored to local customers’ needs in 17 different European markets. The range extends from renowned global brands and fast fashion to local brands and is supplemented by our private labels.
     
  • Offprice
    The Offprice business of Zalando serves the sale of previous season’s assortments. As part of a shopping club, the Zalando Lounge offers registered members exclusive sales campaigns at discounted prices.
     
  • Zalando's Private Labels
    Zalando’s private label assortment includes shoes, clothing and accessories for women, men and children. With a total of six private labels, Zalando creates its own products, covering the entire value chain from design to sales.
     
  • Zalon
    Zalon is our style advice service, via which customers can consult and get inspiration from selected stylists regarding individualized purchases.
     
  • Zalando Marketing Services
    The entirety of Zalando’s expertise and scope is bundled in Zalando Marketing Services, which now offers personalized marketing solutions for our brand partners.
     
  • Zalando Fulfilment Solutions
    Zalando makes its own logistics capabilities available to external partners, so they do not have to be concerned with infrastructure issues but can concentrate fully on their core competence in the fashion business.
     
  • Zalando Partner Services
    Zalando helps other players in the industry to be successful in the digital world. For example, by connecting warehouse stocks with multiple retailers, by digitizing processes involved in fashion wholesale and by integrating offline businesses into our Zalando platform.


With a strong workforce of around 14,000 employees of over 130 different nationalities, Zalando unites diverse people, capabilities and concepts. Consolidating our effort and ideas scales our impact as an innovator in Fashion, Technology, Digital Marketing and Logistics Operations.

Company info
Website
Telephone
+49 (0)30 2759 4693
Location
Zalando SE
Valeska-Gert-Straße 5
Berlin
Germany
10243
Germany

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