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Team Lead Marketing & Communication (m/f/d)

Employer
Zalando
Location
Ansbach
Closing date
6 Jul 2022

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Function
Marketing
Level
Manager

Job Details

THE OPPORTUNITY
At Tradebyte you work hand in hand with the biggest players in e-commerce - from hip fashion brands to big online shops. We offer you an open work structure and an incomparable team spirit. We believe that work and passion are compatible and for that, we offer the appropriate surroundings. With continuous growth, we are looking for new colleagues who share our passion for work. Love what you do - do what you love. Become part of Tradebyte, an independent company within the Zalando Group!

For this position can be a hybrid remote setup (1-2 days/week onsite) offered.
WHAT WE'RE LOOKING FOR
  • General professional experience & skills - 4+ years of relevant marketing experience with first experience in leading and managing teams. Experience in eCommerce, B2B, platform, fashion & lifestyle or agency is required. Master degree in Business, Marketing or equivalent.
  • Data-driven marketing expert - Proven track record in digital campaign management and in planning and executing marketing strategies. Strategic business and marketing mind, able to translate customer needs and business opportunities to a sound actionable plan that yields results. Experienced in applying the latest insights and KPIs to strengthen the marketing position and to drive market share growth (CLV) and revenue. Experience with Hubspot is a plus.
  • Leadership - You are able to manage multiple stakeholders effectively (locally and globally). You are a great team leader, capable of bringing people on the same page and follow your strategic journey.
  • Get stuff done - You are getting things done in a fast-paced environment. You are a highly reliable leader, passionate about your work and able to prioritize by impact. You embrace and drive change and are always on the hunt for solutions and improvements.
  • Strong communicator - You are able to communicate clearly and in a structured manner with different types of stakeholders. You have excellent English skills. Good command of written and spoken German is a plus.
  • Market insider and trend-spotter - you understand the market dynamics and upcoming trends in detail to optimize existing initiatives and drive innovation and inspiration.


YOUR RESPONSIBILITIES
  • Lead your team - Lead, hire, and develop an international team of 6+ team members. Create efficient and effective team structures/processes, support and foster talent by providing meaningful development opportunities and drive collaboration across commercial and tech teams
  • Drive our strategy - Co-create and execute Tradebyte's marketing and communication strategy to meet business and marketing objectives. You keep an eye on the OKR (company goals) execution and achievement as well as the constant development of our focus areas.
  • Own the Campaign management - You are the mastermind behind Tradebte's campaign management. You develop the annual campaign plan with support of the marketing team. You coordinate, deliver, and optimize the individual campaigns and brand initiatives to strengthen Tradebyte's love brand image. You translate our business strategy and market insights into impactful marketing & communication initiatives matching the needs of the target audience and communication channel used.
  • Supervise & coordinate all communication channels - you manage the marketing funnel and know how to optimize it at each stage. You enable spot on presence (visibility) on owned and paid audience touchpoints/channels along the B2B customer journey: from our websites, blog, mailings, social media, SEO, SEA, paid ads, and of course events.


WHAT YOU CAN EXPECT FROM US
  • You'll play a decisive role in shaping an agile, fast-growing, international company and be supported by an open-minded working environment
  • Competitive salary package, employee share shop, 40% Zalando shopping discount (30% Zalando Lounge)
  • You'll be given various learning and development opportunities to enhance your professional development
  • a true hybrid working model with flexibility to work remotely
  • 27 vacation days per year that increase up to 30 days, volunteering time off and several sabbatical options after 2 years
  • We'll help you commute to the office with zero emissions: through a rented company bike or by charging you electric car at our e-charging station
  • Access to additional German or English classes to improve your language skills
  • Visa support for our foreign employees
  • A variety of health offers to support your well-being, as well as free beverages and fruits


INTERESTED?
Looking forward to receive your application!

Company

Zalando is Europe’s leading online platform for fashion and lifestyle. Founded in Berlin in 2008, we bring head-to-toe fashion to 35 million active customers in 17 markets, offering clothing, footwear, accessories and beauty from over 3,000 international brands.

Our platform is a one-stop fashion destination for inspiration, innovation and interaction. As Europe’s most fashionable tech company, we work hard to find digital solutions for every aspect of the fashion journey: for our customers, partners and every valuable player in the Zalando story.

Our goal is to become the starting point for fashion. We focus on the fashion industry and therefore operate in a variety of business areas.

  • Fashion Store
    Zalando online shops are tailored to local customers’ needs in 17 different European markets. The range extends from renowned global brands and fast fashion to local brands and is supplemented by our private labels.
     
  • Offprice
    The Offprice business of Zalando serves the sale of previous season’s assortments. As part of a shopping club, the Zalando Lounge offers registered members exclusive sales campaigns at discounted prices.
     
  • Zalando's Private Labels
    Zalando’s private label assortment includes shoes, clothing and accessories for women, men and children. With a total of six private labels, Zalando creates its own products, covering the entire value chain from design to sales.
     
  • Zalon
    Zalon is our style advice service, via which customers can consult and get inspiration from selected stylists regarding individualized purchases.
     
  • Zalando Marketing Services
    The entirety of Zalando’s expertise and scope is bundled in Zalando Marketing Services, which now offers personalized marketing solutions for our brand partners.
     
  • Zalando Fulfilment Solutions
    Zalando makes its own logistics capabilities available to external partners, so they do not have to be concerned with infrastructure issues but can concentrate fully on their core competence in the fashion business.
     
  • Zalando Partner Services
    Zalando helps other players in the industry to be successful in the digital world. For example, by connecting warehouse stocks with multiple retailers, by digitizing processes involved in fashion wholesale and by integrating offline businesses into our Zalando platform.


With a strong workforce of around 14,000 employees of over 130 different nationalities, Zalando unites diverse people, capabilities and concepts. Consolidating our effort and ideas scales our impact as an innovator in Fashion, Technology, Digital Marketing and Logistics Operations.

Company info
Website
Telephone
+49 (0)30 2759 4693
Location
Zalando SE
Valeska-Gert-Straße 5
Berlin
Germany
10243
Germany

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