Manager, Promotion Planning

Neiman Marcus
Dallas, Texas, United States
22 Feb 2022
09 Sep 2022

Neiman Marcus Group (NMG) has been the premier destination for luxury fashion and goods, superior service, and an elevated retail experience for more than a century. Today, 9,000 associates contribute to the success of NMG's brands: Neiman Marcus, Bergdorf Goodman, Last Call, and Horchow. There are 38 full-line Neiman Marcus stores in cosmopolitan markets across the United States and a sophisticated digital platform that attracts shoppers worldwide. Bergdorf Goodman operates two stores in landmark locations on Fifth Avenue in New York City and, catering to loyal luxury customers globally. NMG also owns five Last Call stores and, an e-commerce site that offers premium furniture and home decor.

As an organization, NMG is on a transformational journey to become the preeminent luxury customer platform. NMG continues to deliver the best integrated customer experience and has evolved the business to succeed in the ever-changing retail landscape. NMG is a relationship business. What differentiates the organization from other luxury retailers are its unique assets: a strong store footprint, the most knowledgeable associates, an engaging online experience, solid brand partnerships, innovative digital and in-store experiences, the most loyal luxury customer base, and a strong balance sheet.

Our customers will always be at the center of everything NMG does. The company continues to reinvest in new technologies that enhance the customer experience. NMG meets customers where they are. NMG's goal is to offer customers a seamless experience across its stores, online, and remote digital selling.

NMG's priority is to develop a highly engaged and high-performing team where everyone belongs. The business attracts and retains best-in-class talent through unique offerings provided to associates in addition to standard employer benefits. These include an innovative way of working, associate discounts on merchandise, tuition reimbursement, associate hardship fund, and paid time off to volunteer, to name a few.

As part of NMG's Environmental, Social, Governance (ESG) work, the organization is focused on driving its core value of being "All Heart." NMG is also assessing its current environmental and social impact while developing a three-year plan to lead the luxury industry in its commitment and transparency to environmental and social sustainability. NMG strives to become an employer of choice, driven by a culture of Belonging. A dedicated team focuses on this journey, directly impacting how NMG conducts business throughout the workforce, workplace, and marketplace dimensions.

NMG has incredibly passionate and committed corporate and store associates. NMG offers associates an environment where everyone feels welcomed, nurtured, and empowered. Our associates are the heart of NMG. As an organization, NMG leads with love - love for customers, love for associates, and love for brand partners.


Responsible for the budget control, quality, and scheduling of all projects assigned.

The Manager, Promotion Planning will be a key member of the Promotions and Customer Strategies team at Neiman Marcus Group. This individual will work with the Director of Omnichannel Promotions to oversee the various components of the NM promo strategy.

This position will:
  • Coordinate the promo planning process to ensure the visions & strategy of all promotions are executed to expectations
  • Embody a "future-first" mindset when it comes to transforming our promotions using innovative thinking and embracing new ways of working
  • Manage the NM Public Promo Calendar and work in close partnership with the Marketing & E-Commerce teams to bring calendar items to fruition
  • Help build out promo plans & forecasts from the seasonal promotions calendar
  • Participate as an active thought partner on Promotion SWAT team using data to help drive decision making
  • Ensure that our promotions are aligned to:
    • Support product and / or inventory goals, aligning with Merchants
    • Support channels to address short term business needs, working with e-comm and stores stakeholders
    • Enhance customer experiences, in collaboration with Client Development / Brand Experience
  • Assess promotional effectiveness / P&L impact in partnership with Customer Analytics and Finance teams
  • Be a key partner in the implementation of new technology to support promotions
  • Support the overall transformation of promotional planning at NMG, including but not limited to:
    • Supporting product teams to upgrade digital promo capabilities
    • Developing advanced promotions measurement
    • Improving processes, inputs, and outputs
    • Evolving governance
  • Monitor competitive and industry trends to serve as a promotional subject matter expert within the organization

  • 5 years' experience in retail marketing or similar, luxury goods, or customer strategy
  • Experience with promotions planning, execution, and measurement
  • Strong analytical skills and comfort with using data to make decisions
  • Strong project management with the ability to manage, implement and analyze various initiatives in a fast-paced environment
  • Proven consensus builder and cross-functional leader
  • Customer-first mentality
  • Experience with customer data platforms (CDPs)
  • BA/BS degree in marketing, merchandising, or similar

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