Copy Director

Recruiter
Neiman Marcus
Location
Dallas, Texas, United States
Posted
17 Mar 2022
Closes
28 Jul 2022
Ref
20556
NEIMAN MARCUS GROUP

Neiman Marcus Group (NMG) has been the premier destination for luxury fashion and goods, superior service, and an elevated retail experience for more than a century. Today, 9,000 associates contribute to the success of NMG's brands: Neiman Marcus, Bergdorf Goodman, Last Call, and Horchow. There are 38 full-line Neiman Marcus stores in cosmopolitan markets across the United States and a sophisticated digital platform that attracts shoppers worldwide. Bergdorf Goodman operates two stores in landmark locations on Fifth Avenue in New York City and BergdorfGoodman.com, catering to loyal luxury customers globally. NMG also owns five Last Call stores and Horchow.com, an e-commerce site that offers premium furniture and home decor.

As an organization, NMG is on a transformational journey to become the preeminent luxury customer platform. NMG continues to deliver the best integrated customer experience and has evolved the business to succeed in the ever-changing retail landscape. NMG is a relationship business. What differentiates the organization from other luxury retailers are its unique assets: a strong store footprint, the most knowledgeable associates, an engaging online experience, solid brand partnerships, innovative digital and in-store experiences, the most loyal luxury customer base, and a strong balance sheet.

Our customers will always be at the center of everything NMG does. The company continues to reinvest in new technologies that enhance the customer experience. NMG meets customers where they are. NMG's goal is to offer customers a seamless experience across its stores, online, and remote digital selling.

NMG's priority is to develop a highly engaged and high-performing team where everyone belongs. The business attracts and retains best-in-class talent through unique offerings provided to associates in addition to standard employer benefits. These include an innovative way of working, associate discounts on merchandise, tuition reimbursement, associate hardship fund, and paid time off to volunteer, to name a few.

As part of NMG's Environmental, Social, Governance (ESG) work, the organization is focused on driving its core value of being "All Heart." NMG is also assessing its current environmental and social impact while developing a three-year plan to lead the luxury industry in its commitment and transparency to environmental and social sustainability. NMG strives to become an employer of choice, driven by a culture of Belonging. A dedicated team focuses on this journey, directly impacting how NMG conducts business throughout the workforce, workplace, and marketplace dimensions.

NMG has incredibly passionate and committed corporate and store associates. NMG offers associates an environment where everyone feels welcomed, nurtured, and empowered. Our associates are the heart of NMG. As an organization, NMG leads with love - love for customers, love for associates, and love for brand partners.

The Copy Director is instrumental in cultivating, supporting, and elevating the Neiman Marcus brand. They oversee a team of copywriters and copy managers, who are responsible for writing content for our print, digital, visual, and video marketing channels. The right candidate will be a strong and experienced manager and critical thinker, capable of ensuring their team delivers engaging, focused, accurate copy for a wide variety of projects. This person will oversee concepting for our seasonal campaigns and lead content development for print and digital channels.

Job Duties
  • Generate ideas for seasonal concepts and storylines and present the work to a wide range of audience.
  • Provide guidance to team on writing clear, concise, engaging copy for marketing, editorial, and promotional campaigns.
  • Develop productive, collaborative partnerships with design team, fellow copy team members, art directors, marketing team, and merchants.
  • Attend creative planning and strategy meetings and stay up to date on trends in fashion, news, pop culture, and beauty to better inform the team's projects.


Job Requirements
  • 7-10+ years in management and leadership experience
  • Experience leading a large creative team with a proven track record for success and growth.
  • Minimum 10 years' experience crafting content for digital, social, video, and print. Luxury, retail, and agency experience preferred.
  • Experience in video concepting and scripting required.
  • Clear and concise written and oral communication skills and confidence presenting in large groups.
  • Excellent time-management and editing skills with an eye for design and layout.
  • Ability to synthesize information and react appropriately.
  • Ability to write quickly, accurately, and creatively under pressure.
  • Ability to adapt to change and make last-minute revisions based on business needs and direction.
  • Proficiency in Adobe Creative Cloud and Microsoft 365.