Ralph Lauren Corporation (NYSE:RL) is a global leader in the design, marketing and distribution of premium lifestyle products in five categories: apparel, accessories, home, fragrances, and hospitality. For more than 50 years, Ralph Lauren's reputation and distinctive image have been consistently developed across an expanding number of products, brands and international markets. The Company's brand names, which include Ralph Lauren, Ralph Lauren Collection, Ralph Lauren Purple Label, Polo Ralph Lauren, Double RL, Lauren Ralph Lauren, Polo Ralph Lauren Children, Chaps, among others, constitute one of the world's most widely recognized families of consumer brands. At Ralph Lauren, we unite and inspire the communities within our company as well as those in which we serve by amplifying voices and perspectives to create a culture of belonging, ensuring inclusion, and fairness for all. We foster a culture of inclusion through: Talent, Education & Communication, Employee Groups and Celebration.
This role has a responsible the development and implementation of sustainable growth strategies resulting in line optimization specific to children's wear, Home category, small accessories goods and fragrance across Ralph Lauren Korea e-Commerce portfolio. eCom senior merchandiser will be responsible for ensuring the most compelling seasonal category assortment execution, balancing harmonized with each specific online platform that based on the platform's consumer profiles.
Essential Duties & Responsibilities
· Lead and aligned segmentation and differentiation strategy & approach for children's wear, home category, small accessories goods and fragrance that optimizes potential for revenue and market share · Analyze sales performance through sales data and review online platform's consumer feedback report to catch up best & worst sellers by season · Regularly analyze market trend by attending the trend seminar of trend research agency as well as monitoring other competitive brands · Developing potential opportunity products for E-com and test out new E-com sales initiative to lead innovation · Engage with Merchandising team as one same working group to support preseason buy forecast · Build relationships with APAC/Global Merchants and key functional partners · Own business statistics such as sales history, market trends, key online platforms requirements, competition, product mix · Maintain a strong understanding of product demand, forecast and inventory levels
Experience, Skills & Knowledge
· Merrchandising experience in fashion retail company (Multinational company experience is preferred) · Experience in for children's wear, home category, small accessories goods and fragrance is a plus · Proven ability in merchandising strategies, robust assortment and SKU productivity elevation efforts · Ability to build commercial input and provide Region Korea market's insight and product needs · BA degree and above · Fluent in Korean and English, written and spoken · Strong analytical and critical thinking skills