Digital Marketing Intern, Ecommerce

Objective:

• To gain a well-rounded overview of Digital Marketing and CRM within a fast-paced, luxury environment. To provide creative and analytical support for the marketing functions within the e-commerce team that includes paid socials, paid search, and display ads as well as email and SMS marketing.

Responsibilities:

• Support manager with planning and execution of both domestic and global initiatives
• Assist in proposals, creative briefs, and special marketing/CRM projects
• Oversee tracking and delivery of digital ads as well as maintaining our marketing calendar and partner database
• Maintain asset deliverables both internally and with vendors
• Assist with email/SMS campaigns through templated design, segmentations, QA, testing and deployment in addition to triggered and transactional flows
• Support manager with reportings on a weekly, monthly, and quarterly basis
• Conduct monthly competitive research on marketing/CRM initiatives and social trends
• Ad-hoc items as needed by manager that may extend into other areas of e-commerce

Requirements:

• Pursuing a Bachelor’s degree in Marketing, Communications, Economics, Psychology or General Business
• Strong project management skills, attention to detail, and both written and verbal communication
• Experience with Microsoft Suite (Excel, PowerPoint, Word), Google Drive, and social platforms (Facebook, Instagram, TikTok)
• Experience or knowledge of Shopify, Google Analytics, Photoshop and copywriting is a huge plus
• Authorized to work in the United States

Who You Are:

• Strong interest in a digital marketing/CRM career path
• Ability to work independently and in a team environment
• Understanding of a balanced creative and analytical approach
• Willingness to learn Digital savviness - quick to pick up digital tools
• Multitasker