Senior Manager Influencer Marketing (m/f/d)

HUGO BOSS is one of the leading premium fashion and lifestyle companies with around 13,800 employees worldwide. As diverse as we are at HUGO BOSS, we all share a common goal: to inspire people through our work. In this role, you will have the opportunity to be yourself and to contribute your ideas and your creativity - because, to create something extraordinary, we must explore new paths together. Join our team and discover how you can shape your own future at HUGO BOSS!

Senior Manager Influencer Marketing (m/f/d)
HUGO BOSS AG | Metzingen near Stuttgart | Germany | Full-time

We are looking for a Senior Manager Influencer Marketing (m/f/d) to strengthen our Social Media team as soon as possible.

What you can expect:

• Strategize the global influencer activations around global product pushes / HB events / fashion shows / sponsored events
• Understand the premium fashion industry
• Forward thinking and identifying new trends is crucial
• Create 360 activations, lead the campaigns, create the tracking and reportings with your strong analytical skills
• Bring your network of people with influence and activate them globally
• Shape the direction of what kind of talents we will activate for BOSS and HUGO
• Work closely with the Social Marketing team on new content ideas and implement them with influencers and creators globally
• Oversee the day to day work with our agencies and create strong relationships with internal stakeholders
• Be a team player who can show initiatives and teach the team on the newest Social Media trends
• Your leadership skills should shape the team and build and maintain internal and external processes

Your profile:

• BA or MA studies / graduate degree or equivalent industry experience
• Minimum of 5 years working experience in influencer marketing for a global company or agency
• Experience in the fashion industry, preferably in a luxury or creative brand, is a plus Working experience in Public Relations, Booking or Talent Agency is a plus Knowledge and understanding of digital media landscape, particularly within social media
• Deep background knowledge of fashion industry and market environment
• Existing knowledge of the celebrity/influencer industry on Instagram and Tik Tok channels, stylists and agency network
• Strong fashion sense and awareness of popular culture
• Passion for social networking and curiosity on new trends
• Personal initiative, open and professional manner
• Organized and structured thinking and action
• Ability to work in a team
• Reliability and accuracy
• Ability to work efficiently in a high-pressure, fast paced, deadline driven environment
• Excellent communication skills
• Excellent written and spoken English

Your benefits:

• Made for Me: three days in Metzingen and two days working remotely. Our hybrid working model "Threedom of work" is as individual as your personal needs.
• Today. Tomorrow. Always. Sustainability is one of our key values, and more than just a trend. We are committed to environmental, animal and climate protection, and human rights.
• Does innovation drive you? Same for us! We have digitized most of our workflows and almost fully automated our logistics centres.
• Exclusive discounts for shopping and arts: benefit from discounts for family and friends along with free entrance to more than 15 international art museums.
• High-performing people need a healthy balance. Take advantage of the employee gym, the beach volleyball field or yoga classes on the rooftop terrace.
• As a fashion company, we value good taste in everything - including food. Welcome to our own restaurant and café, Times.

Fashion is a form of self-expression. With our products, we want to inspire individuality and encourage everyone to be their authentic selves. HUGO BOSS is a global company with our employees representative of the world at large. We believe in a diverse and inclusive workforce, and are committed to equal employment opportunity regardless of, but not limited to, age, citizenship, disability, gender identity or expression, national origin, ethnicity, ancestry, religion, sex, marital status, or sexual orientation.