Senior Marketing Campaign Manager, Global Sales Campaigns - Zalando Lounge (all genders)

Recruiter
Zalando
Location
Berlin
Posted
11 May 2022
Closes
20 Jun 2022
Ref
3575992
Function
Marketing
THE ROLE & THE TEAM
As our Senior Marketing Campaign Manager, you develop and coordinate multi-channel marketing strategy for our Global Sales Campaigns (e.g. Final Sales, EOSS, MSS, Cyber Week). Working closely with other marketing experts, you excel at driving customer development and commercial performance across different digital channels using in-depth consumer and media knowledge. You round up your profile with a sharp data-driven mindset, the ability to think creatively and push boundaries as well as effective stakeholder management. Ideally, you have strong knowledge of Performance Marketing.

The Sales Campaign team creates unique curated shopping experiences for customers and shapes our global retail events as one of the most powerful levers to customer development and topline performance.
INCLUSIVE BY DESIGN
At Zalando, our vision is to be the starting point for fashion - one that is inclusive by design. We only assess candidates based on qualifications, merit, and business needs. We welcome applications from people of all gender identities, sexual orientations, personal expressions, racial identities, ethnicities, religious beliefs, and disability statuses. We only want to know why you're great for this role, so please avoid including your picture, age, and marital status in your CV as well.

We want to provide you with a great candidate experience. Please feel free to inform us of any accommodations you may need, so we can best support and assist you throughout the hiring process.

do.BETTER - our diversity & inclusion strategy: https://corporate.zalando.com/en/diversity-inclusion
Our employee resource groups: https://corporate.zalando.com/en/diversity-inclusion/our-employee-resource-groups
WHY YOU SHOULD BE INTERESTED
  • You design and implement multi-channel marketing strategy for our global sales campaigns across >14 markets. Partnering up with brand marketing and digital channel experts, you contribute to the conceptual development of customer segments and touchpoints to activate the E2E process of demand generation and customer acquisition. Preferably you have deep expertise in Paid Marketing
  • You define and own success metrics of our marketing campaigns. You'll monitor and optimize campaign performance to meet targets. You'll also develop reporting standards, leveraging in-depth consumer insights, cross-channel customer behavior
  • You deliver creative briefs and ensure that assets are in line with media strategy and communication guidelines, partnering up with our creatives team
  • You leverage on sharp media competence, commercial acumen and data-driven mindset: You'll drive targeted campaigns further to develop strategic and new markets, taking ambitious growth targets in your stride
WE'D LOVE TO MEET YOU IF
  • You have a degree in Marketing, Business / Management with relevant experience (ideally 5+years) in digital media planning and strategy, incl. media activation & steering. Preferred industry: fashion, e-commerce
  • Strong digital media/market understanding across Europe, preferably in-depth expertise on paid channels
  • Customer-centric, strong data understanding and analytic skills paired with excellent presentation skills
  • High level of motivation, strong stakeholder management and personal accountability and willingness to go the extra mile to achieve results
ZALANDO BENEFITS
Career Development
  • We offer peer-to-peer performance reviews twice a year
  • Learn and develop through our extensive Zalando training platform
  • Join regular all-hands, team meetings, Q&A-sessions, and quarterly anonymous employee surveys to ask your questions and provide your feedback
  • Support from an international team of experts; mentoring and professional development opportunities

Wellbeing
  • 2 days paid leave per year for volunteering
  • Minimum of 27 holiday days per calendar year
  • Online sports courses, wellbeing, and nutrition advice offered by Humanoo personal wellbeing coach app
  • Mental wellbeing support by our Employee Assistance Program and professional consultants to help you find health resources

Flexibility
  • Flexible working hours
  • Relocation assistance available - subject to prior agreement
  • If you work from an office in your role, a choice of office equipment to be delivered to you, to support you working from home due to COVID-19 safety

Financial
  • Access to the employee shares program
  • 40% shopping discount on products shipped and sold by Zalando, and 30% discount on Zalando Lounge
  • Discounts from a wide range of external partners

Family
  • Employee parents' forums and employee resource group
  • Supported transition into and out of parental leave, with a buddy and re-onboarding plan
  • 3 fully-paid child sick days per year
  • Free counselling, assistance, and referral service for all matters concerning yourself and your family via the F├╝rstenberg Institute
ABOUT ZALANDO LOUNGE
Zalando Lounge is an online shopping club for fashion and lifestyle products in 14 European countries. We offer our members daily, time-limited sale campaigns with discounts of up to 75% off the recommended retail price. However, Zalando Lounge is so much more than discounts. Our strength lies in our focus on fashion: from sought-after labels to niche brands, from famous international names to trendy luxury brands, we make sure to meet the fashion taste of all our customers, who are always on the hunt for the best products at the best prices. Working with our brand partners, we're pioneering innovative supply-chain and production processes and offer them an impactful and smart solution, creating a new way to shop for fashion - and a new way to sell it.

https://www.zalando-lounge.de

Our values: https://jobs.zalando.com/en/our-founding-mindset

do.More - our sustainability strategy: https://corporate.zalando.com/en/sustainability

Follow us on Instagram: instagram.com/insidezalando

Please note that all applications must be completed using the online form - we do not accept applications via email.

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