IT Business Analyst - CRM & Marketing

Recruiter
Tiffany & Co.
Location
Parsippany, New Jersey, United States
Posted
19 May 2022
Closes
20 May 2022
Ref
53650
Function
Technology
Level
Manager
Hours
Full Time
Tiffany & Co. is currently seeking a Business Analyst to support our CRM and Marketing initiatives in Parsippany NJ.

Business And Systems Analysis
  • Elicit, analyze and document requirements for both new and existing applications to support Tiffany CRM & Marketing roadmap.
  • The Business Analyst will conduct requirements-gathering, impact analysis, Gap analysis and document user stories, use cases, As-is and To-be processes/workflows, business rules to support business needs.
  • Closely partner with technical architects, and Development team to detail Technical Specifications - integration mapping, any configurations documents as needed.
  • Develop a deep knowledge of supported business areas, IT applications, and enterprise integrations.
  • Assist in administering Salesforce Sales & Service, Adobe Campaign and other legacy applications, and processes to ensure system integrity.
  • Drive the resolution of issues identified during the analysis, design, and testing phases.
  • Coordinate change management activities for improvements track for applications.


Agile/Scrum Management
  • Lead backlog for multiple projects, follow-through on all assigned features/user stories to ensure they are ready for release within the allotted sprint within JIRA (Atlassian).


Application Support
  • Investigate, analyze, and prioritize any problem tickets within Service now as part of IT maintenance and any improvement efforts. This will include application maintenance activities with external vendors Salesforce, Adobe Campaign, JRNI.
  • Assist in review of any knowledge articles, support documentation with the maintenance team.


Quality Assurance
  • Conduct functional testing where needed to validate stories across sprint cycles to ensure requirements are implemented accurately.
  • Perform any regression tests and participate in Integration Testing and User Acceptance Testing (UAT).
  • Support business stakeholders during User Acceptance Testing phase - Test Scenarios, Test data, Defect management by Triaging issues.


Responsibilities:
  • Partnering closely with the Business/product and technical teams and ensuring there is alignment between all teams on the solution for any major, minor as well as maintenance releases for CRM & Marketing applications.
  • Coordinate configurations, upgrades, new features/releases.
  • Coordinate problem management, ensuring all steps during a production issue are being addressed. Evaluate documented resolutions and analyze trends for ways to prevent repeated future problems.
  • Lead knowledge transfer sessions to maintenance team for any improvements for major and minor releases.
  • Continually improve personal knowledge and skills relevant to IT applications, current enterprise application architecture and integrations (Technical and functional).


Qualifications:
  • Bachelor's degree and/or relevant experience
  • 2+years of experience in an IT Business Analyst role
  • Strong experience in CRM & Marketing business processes
  • Hands-on experience across Salesforce Service and Sales Cloud
  • Proven understanding of the Salesforce platform functional and technical capabilities
  • Hands- on experience with Salesforce Administration configuration and declarative practices
  • Understanding of triggers, flows and Apex code
  • Proficiency in databases, SQL, HTML, XML, JIRA and Confluence is vital
  • Proven experience detailing use cases and stories
  • Strong understanding of SDLC, Agile methodologies, release management and CI/CD
  • Excellent analytical ability and ability to investigate and analyze data with appropriate tools
  • Very solid ability to multitask and prioritization


Preferred:
  • 2+ years of Agile and SDLC experience
  • Knowledge of Adobe Campaign and Salesforce Marketing Cloud
  • Experience with Global & Luxury Brands

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