Global PR manager

House of Dagmar is looking for an experienced Global PR Manager to join the PR & marketing team in Stockholm. As Global PR Manager you will be responsible for driving brand awareness and House of Dagmar positioning through impactful press coverage.

THE ROLE

In this position you will be responsible for setting the PR strategy and execute on the day-to-day tasks to strengthen brand awareness and visibility internationally. The job includes the following tasks:

• Plan and create PR strategies lined into the marketing plan
• Drive the brand ambassador program, incl. scouting, seeding, reporting
• Manage PR events and special projects in line with the brand strategy
• Continuous follow-up to ensure strongest possible coverage
• Manage the showroom and coordinate visits
• Cultivate, build and maintain relationships with media, stylists and ambassadors
• Prepare and track sample requests
• Plan, create and coordinate press information
• Evaluate incoming PR opportunities on an ongoing basis

YOUR PROFILE

• At least two years of proven PR experience
• Knowledge of and existing relationships with media, stylists and ambassadors
• Highly engaged in the fashion industry – culturally aware and up to date with current trends 
• Experience working in a PR role within premium fashion

ABOUT YOU

• Business and results-oriented with a strategic mindset 
• Competent in building and developing sustainable relationships
• Strong problem-solving and pro-active approach
• Outstanding communication and organization skills
• Self-motivated, responsible and confident

The full-time position is based at House of Dagmar head office in Stockholm with an immediate start.