Integrated Marketing Manager

Who What Wear is looking to hire an Integrated Marketing Manager to join its award-winning culture!

Are you a master storyteller who is passionate about the latest innovations in digital advertising? Are you motivated to push the development of digital-first campaign solutions for world-class brands? Do you enjoy following media and industry trends? If so, we want to hear from you!

As the Integrated Marketing Manager, you will work collaboratively with other members of the team to lead innovation and strategic ideation for marketing proposals for our clients that are exhaustive of experiential, retail, social, commerce and digital content channels. You will also work cross functionally  to craft strategic program packages in pre-sales and execute campaigns in post-sales. The Integrated Marketing Manager will be a self-starter, highly proactive and a delightful collaborator. 

The ideal candidate will have a high level of energy, creativity, and attention to detail combined with a thorough understanding of all emerging marketing channels.  

This position is located in New York and reports to the Sr. Director of Integrated Marketing.

Who What Wear is powered by a hybrid remote/ in-person workforce that spans the US and UK. Working here means that you get to build the work environment that best accommodates your unique needs and enables you to bring your best, most productive self to work – from nearly anywhere. Our interviewing and onboarding activities are conducted virtually, as will most of your work, but you should be open to working in person from time to time if necessary.

Key Responsibilities:

•  Partner with sales, client services, branded content and production teams to proactively & reactively prepare advertising sales opportunities that drive revenue for Who What Wear
• Plan brainstorm ideation meetings for proposal preparation & RFP responses in pre-sale phase of the sales process alongside Sales leader, Client Services partner and Branded Content partner
• Implement creation of proposals, including digital & social content strategy from pre-sale ideation through to post-sale execution collaborating with internal teams on timelines and talent agreements
• Develop high-quality proposals and presentations that deliver multi-platform client focused solutions while leveraging media, promotional & activation concepts, social, and sponsorship opportunities
• Project lead and manage multiple campaigns with internal departments such as branded content, client services, social, influencer and sales teams for custom campaign elements, production, approvals etc
• Work with a wide range of clients from a variety of categories including fashion, retail, luxury, jewelry/watch, beauty, tech, lifestyle, CPG, auto, spirits, and more

Key Qualifications:

• Minimum 3 years of experience in Marketing and Creative Strategy in a media company or similar. A Bachelor’s Degree is helpful but not required with strong experience. Solutions-focused, highly creative and strategic problem-solver who is a self-starter, detail-oriented, highly organized and able to manage multiple projects at any given time.
• Must have experience developing and executing multi-platform programming that leverages digital media, content, experiential, social, and influencer strategy
• Strong communication and presentation skills with ability to create clear, effective and visually-engaging proposal decks in Keynote/PPT/Google Slides with strong storytelling and mocks
• Skilled at working collaboratively across varying departments (Sales, Branded Content, Creative, Data, Planning, Influencer, Brand Marketing, etc) with an ability to thrive in fast-paced, ever changing environment and work with unknowns

   

Benefits & Perks: 

• Work/Life Balance: Unlimited time off, paid holidays, Summer Fridays (Half-day Fridays), paid winter break, and flexible work schedules.
• Wellness: 100% company-paid medical, dental, and vision insurance for employees in addition to short- and long-term disability coverage and life insurance. Self-Care Fridays (Half-day Fridays) to encourage self-care and mental health awareness.
• Financial Well-being: Sponsored 401k plan with unlimited access to financial advisors and planning tools. Bonus eligibility for all Full-Time employees.
• Opportunity to Fight Racism: We’re proud to match 100% of employee donations made to organizations that combat racism or support recovery from racist acts of violence.
• Opportunity to Do Good: Each employee dedicates one day per year toward an impactful social good project.

   

Our Commitment: 

Who What Wear provides an environment of mutual respect where equal employment opportunities are available to all applicants and teammates without regard to race, color, religion, sex, pregnancy (including childbirth, lactation, and related medical conditions), national origin, age, physical and mental disability, marital status, sexual orientation, gender identity, gender expression, genetic information (including characteristics and testing), military and veteran status, and any other characteristic protected by applicable law. Who What Wear believes that diversity and inclusion among our teammates is critical to our success as an international company, and we seek to recruit, develop, and retain the most talented people from a diverse candidate pool.

More about Who What Wear: 

Who What Wear is an international fashion company known for its content sites—whowhatwear.com and whowhatwear.co.uk—and its affordable, size-inclusive, and trend-forward line of clothing and accessories. The brand was founded in 2006 by Hillary Kerr and Katherine Power and includes the chart-topping career podcast, Second Life, which is hosted by Kerr. Most recently, Who What Wear launched a sister company, Versed, which is a clean skincare line with products at affordable prices. Headquartered in Los Angeles.