Performance Marketing Manager - Stadium Goods

Location
US New York
Posted
01 Jun 2022
Closes
08 Sep 2022
Ref
b8a78c2e-e2f2-40bd-afaa-ca6caa3970af
Function
Marketing
Level
Manager
Hours
Full Time
Hello. We're Stadium Goods. We are the world's premier sneaker and streetwear marketplace selling only the most sought-after footwear, apparel and other hard-to-find items on behalf of our sellers. We are driven by our principles and committed to providing the best consumer and consignment experience there is. In January 2019, Stadium Goods became part of the Farfetch family of companies, which will help guide our evolution as we usher in the next chapter of growth.

The Ecommerce & Digital Marketing Team

The Ecommerce & Digital Marketing Team guides the daily performance of our business, from ensuring products are listed and promotions are set up, to optimizing site experience, to conceiving of new campaigns and marketing channels to usher in new growth.

THE ROLE

Reporting to the Director of Digital Marketing, you will oversee the daily management and operations of digital marketing programs.

WHAT YOU'LL DO

    • You will manage our social media agency and assist in the optimization of audience, creative, and budgets. You will also apply A/B testing strategies and creative thinking to help increase revenue. (Facebook, Snapchat, Pinterest)
    • You will manage affiliate marketing agency, identify areas of opportunity to help optimize performance across main publishers while continuing the onboarding of new publishers.
    • You will perform a/b testing across channels to improve performance and inform campaign and creative strategies.
    • You will use CDP to create audiences and deploy personalized marketing campaigns across performance marketing channels with the goal of driving retention and customer loyalty.
    • You will work with the supply and commercial team to ensure understanding on new releases, and other key moments that can be applied across our paid marketing strategy.
    • You will manage the relationship of programmatic, CTV, influencer, and ad hoc digital marketing partners.
    • You will work with the creative department developing briefs for performance marketing assets.
    • You will work with the analytics department developing weekly and monthly reporting that can be used to help improve the performance of paid marketing programs highlighting successes, failures, trends, and opportunities.
    • You will stay up-to-date on the evolving digital marketing landscape, research and pitch new marketing vendors, technologies, and tactics.


WHO YOU ARE

    • You have 4+ Years of Digital Marketing experience
    • You have experience using Google Analytics, Facebook Ad Manager, Snapchat Ads Manager and Affiliate Reporting Platforms
    • You have basic understanding of marketing technology
    • You have advanced project management skills, ability to complete projects on time
    • You are able to translate data and turn it into actionable revenue driving ideas
    • You have experience managing multiple agencies


REWARDS & BENEFITS

    • Comprehensive total rewards package that includes a great compensation package, company equity, health benefits and 401k
    • Paid time off
    • Dynamic career growth opportunities
    • A fun, creative and mission-driven work environment
    • Team outings and afterwork events


EQUAL OPPORTUNITIES STATEMENT

    • Stadium Goods is committed to being an inclusive workplace where diversity in all its forms is celebrated. We make employment decisions without regard to race, religious creed, color, age, sex, sexual orientation, gender, gender identity, gender expression, national origin, ancestry, marital status, medical condition as defined by state law, physical or mental disability, military service or veteran status, pregnancy, childbirth and related medical conditions, genetic information or any other classification protected by applicable federal, state or local laws or ordinances. If you require special accommodation, please let us know.


We're looking for a Digital Marketing Manager to join our Stadium Goods Marketing team!${description2}

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