Manager, Editorial Content - 11215 Metro Pkwy

Recruiter
Chico's
Location
Fort Myers, Florida, United States
Posted
22 Jun 2022
Closes
12 Jul 2022
Ref
9281
Function
Marketing
Level
Manager
With approximately 1,300 boutiques and outlets throughout the U.S., as well as an online presence for each of our brands, it takes sophisticated technology, resources and infrastructure to ensure the continued success of our businesses. From finance and accounting to technology and merchandising careers, we have diverse opportunities available for talented professionals to join our team of nearly 16,000 associates who share our commitment to excellence.

POSITION OBJECTIVE:



This position will strategize, plan and concept into content, monthly, for email, paid media, site, direct mail and in store channels. The primary focus of this role will be to ensure the distinct and brand right voice and tone is brought into the copy direction across all channels. This position will contribute to ongoing omni-channel campaigns.

FUNCTIONAL RESPONSIBILITIES:
  • Ensures the brand voice is reflected in all customer touchpoints.
  • Plans and concepts monthly omni-channel content.
  • Brings together the editorial content pipeline, messaging, and hierarchy in close partnership with the Editorial Content Director.
  • Synthesizes business needs into actionable content and messaging.
  • Implement SEO best practices.
  • Executes content audits to keep content fresh, relevant, and updated in partnership with cross functional partner.
  • Supports personalized, targeted marketing journeys and narratives when integrated into communication strategies.
  • Provides messaging and content recommendations based on analytics and hindsights and help educate the teams.
  • Establishes strong relationships across the business to recognize and capitalize on story ideas and thought leadership.
  • Writes email, paid media, mailer, in store marketing copy.
  • Gains alignment on editorial and messaging strategies monthly with cross functional partners.
  • Values individuality and the diverse talents of their team. Leads the team by communicatingexpectations, providing guidance, delivering feedback, and empowering the team to be their best.


This position may be found in multiple departments. Some duties may vary.

COMPETENCIES:

Culture

Living the Chico's FAS Values and Guiding Principles by demonstrating Customer Focus, Instilling Trust, Driving Engagement and Delivering Results with High Performance.

Manages Complexity

Making sense of complex, high quantity, and sometimes contradictory information to effectively solve problems.

Plans and Aligns

Planning and prioritizing work to meet commitments aligned with organizational goals.

Organizational Savvy

Maneuvering comfortably through complex policy, process, and people-related organizational dynamics.

Courage

Stepping up to address difficult issues, saying what needs to be said.

QUALIFICATIONS:
  • BA/BS degree required, preferably in Journalism, Communication, English, or Liberal Arts
  • 7+ years of agency or (in-house) content, editorial or fashion experience preferred
  • Portfolio of highly creative work
  • MAC proficiency including Adobe Suites and Microsoft Office and can easily adapt to content management systems.
  • Exceptional writing, grammar, editing and proofreading skills
  • Strong project management skills
  • Strong grasp of how to use different online platforms for applicable content and copy
  • Keen eye for copy/art relationship
  • Highly collaborative, flexible, and creative
  • Strong problem-solving skills and leadership thinking
  • Excellent presentation and communication skills


    Chico's FAS, Inc. is an equal opportunity employer. We do not discriminate on the basis of race, color, religion, marital status, age, national origin, ancestry, physical or mental disability, medical condition, pregnancy, childbirth and related medical conditions, lactation, genetic information, gender, sexual orientation, gender identity or expression, military service, veteran status, or any other category protected under federal, state, or local law.

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