Brand Image Specialist

Ralph Lauren
Gangnam-gu, South Korea
29 Jun 2022
02 Aug 2022
Company Description
Ralph Lauren Corporation (NYSE:RL) is a global leader in the design, marketing and distribution of premium lifestyle products in five categories: apparel, accessories, home, fragrances, and hospitality. For more than 50 years, Ralph Lauren's reputation and distinctive image have been consistently developed across an expanding number of products, brands and international markets. The Company's brand names, which include Ralph Lauren, Ralph Lauren Collection, Ralph Lauren Purple Label, Polo Ralph Lauren, Double RL, Lauren Ralph Lauren, Polo Ralph Lauren Children, Chaps, among others, constitute one of the world's most widely recognized families of consumer brands. At Ralph Lauren, we unite and inspire the communities within our company as well as those in which we serve by amplifying voices and perspectives to create a culture of belonging, ensuring inclusion, and fairness for all. We foster a culture of inclusion through: Talent, Education & Communication, Employee Groups and Celebration.

Position Overview
To support overall duties and job scope of Brand Image Team

Essential Duties & Responsibilities
∙ Execute all interior changeover and installations for store, including new store opening and renovation ∙ In keeping the visual calendar, prepare for next installation or floor change ∙ Responsible for procuring/compiling creative and aesthetic elements for floor ∙ Execute daily walkthrough of location, identifying opportunities to improve overall visual and creative appearance of the store ∙ Schedule monthly/seasonal store visits ∙ Provide in store VMD guide each season, each new delivery and give VM hands-on training to store staff while working at stores ∙ Prepare props for each season by purchasing or reusing them based on brand standard and seasonal guideline

Experience, Skills & Knowledge
∙ Bachelors Degree (relevant Major is preferred) ∙ Experience in visual merchandising and/or visual presentation/display/fine art/fashion styling experience ∙ Demonstrated ability to balance maintenance and installations on a rolling calendar ∙ Ability to conduct installations outside of standard working hours (i.e, after 9PM, and weekends) ∙ Project management/organization skills; proven ability to prioritize, work to punch list, and hit aggressive deadlines with minimal direction ∙ Passion and affinity for the Ralph Lauren brand

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