Europe CRM Manager

Location
Milano, Lombardia, Italy
Posted
29 Jul 2022
Closes
14 Sep 2022
Ref
208346380
Function
Customer Service
Level
Manager
Hours
Full Time
Why Join Us

The Ermenegildo Zegna Group is one of Italy's most famous family driven enterprises and a world leader in luxury menswear. Founded in 1910, Zegna is deeply grounded in history and craftsmanship, yet always at the forefront of contemporary innovation and style. We are pioneers who embrace change, take ownership of our actions and work to create the world we want. With over 500 points of sale and 7,000 employees worldwide, we're as proud of our people as our products and look for others that share our passion and commitment to excellence and authenticity. Specialist to join our team.

Your Opportunity

As Europe CRM Manager you will coordinate the development of a consumer-centric contact strategy within Europe Retail business, applies consumer insights and analytics to shape the consumer engagement initiatives, supporting retail function throughout the entire consumer experience.

How will you contribute
  • Drive CRM Campaigns and action plans within the Europe Retail business ;
  • Design and implement full personalized consumer journeys;
  • Cascade and deliver CRM initiatives across the Europe Market in order to encourage consumer retention and consumer loyalty;
  • Monitor CRM Tools (consumer portfolio analysis and segmentation) to ensure that is managed effectively for targeted marketing activities;
  • Manage the direct marketing tools targeting and control model to ensure the best ROI;

Who you are

A dynamic and communicative professional driven by curiosity, with at least 5 years of experience in a similar position, with strong familiarity with digital communication tools and good knowledge of English.

You have:
  • University degree
  • Strong analytical approach
  • Communication skills
  • Project management skills
  • Ability to influence across diverse set of stakeholders
  • Team building and networking skills in a matrix environment
  • Time and process management skills