Senior Planner, Marketing Promotions
- Employer
- Bloomingdale's
- Location
- Long Island City, New York
- Closing date
- 6 Jan 2023
View more
- Function
- Marketing
- Level
- Senior Manager
- Hours
- Full Time
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Job Details
About: Bloomingdale's makes fashion personal and fun, aspirational yet approachable. Our mission is to guide and inspire our customers to make style a source of creative energy in their lives. We will always strive to make Bloomingdale's like no other store in the world. Everyone plays a critical role to bring our mission to life. Regardless of position, we believe all colleagues have a voice and access to share their thoughts with every level of leadership. Our colleagues are passionate, driven, entrepreneurial and collaborative. We welcome and embrace diversity of background, thought and opinion while having a lot of fun along the way.
Job Overview: This position is responsible for providing analytics for the development of the marketing calendar and promotional events that support the brand, merchant and marketing strategies. The ideal candidate will have strong retail planning background and the ability to work/communicate cross functionally across the organization. This position requires attention to detail in a fast-paced environment and a self-motivated fast learning individual with ability to summarize complex findings clearly/concisely will have success in this role
Essential Functions:
Assist in the development of the marketing calendar and projected sales by day and channel as well as determine optimal combination of events (placement and offers) based on new seasonal strategies and holiday shifts
Forecast sales by day/channel and web metrics by day/channel, maintaining daily sales file with marketing forecast for company's total daily sales by channel
With team, collaborate with finance and merchant partners on sales flow through by channel both pre-season and in-season
Discuss top line business with team daily and provide insights based on trend/event changes
Provide evaluations of sales and margin implications for various offer strategies, recapping promotional events by analyzing effectiveness of offers using various components to identify takeaways and recommendations for future events (partnering with cross functional teams to provide holistic view of event performance)
Deliver projections for offer/event changes as needed
Maintain marketing calendar document and publish/communicate with company
Qualifications and Competencies:
Bachelor's Degree from a 4-year college or university
1-2 years related experience
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Physical Requirements:
This job description is not all inclusive; additionally, Macy's, Inc. reserves the right to amend this job description at any time. Macy's, Inc. - including Macy's, Bloomingdale's, and Blue Mercury - is an equal opportunity employer, committed to a diverse and inclusive work environment.
Job Overview: This position is responsible for providing analytics for the development of the marketing calendar and promotional events that support the brand, merchant and marketing strategies. The ideal candidate will have strong retail planning background and the ability to work/communicate cross functionally across the organization. This position requires attention to detail in a fast-paced environment and a self-motivated fast learning individual with ability to summarize complex findings clearly/concisely will have success in this role
Essential Functions:
Assist in the development of the marketing calendar and projected sales by day and channel as well as determine optimal combination of events (placement and offers) based on new seasonal strategies and holiday shifts
Forecast sales by day/channel and web metrics by day/channel, maintaining daily sales file with marketing forecast for company's total daily sales by channel
With team, collaborate with finance and merchant partners on sales flow through by channel both pre-season and in-season
Discuss top line business with team daily and provide insights based on trend/event changes
Provide evaluations of sales and margin implications for various offer strategies, recapping promotional events by analyzing effectiveness of offers using various components to identify takeaways and recommendations for future events (partnering with cross functional teams to provide holistic view of event performance)
Deliver projections for offer/event changes as needed
Maintain marketing calendar document and publish/communicate with company
Qualifications and Competencies:
Bachelor's Degree from a 4-year college or university
1-2 years related experience
- Practices open and continuous communication, values keeping others informed, effectively presenting information in a clear, concise manner
- Excellent leadership, facilitation, and interpersonal skills, with the ability to work across functional lines and at many levels
- Ability to think creatively, strategically and technically
- Ability to work a flexible schedule based on department and Company needs
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Physical Requirements:
- Requires prolonged periods of sitting, with occasional standing
- Occasionally requires walking, bending, reaching, hearing and talking
- Continuous use of computers and other office equipment
- Frequently lift/move up to 25 lbs.
This job description is not all inclusive; additionally, Macy's, Inc. reserves the right to amend this job description at any time. Macy's, Inc. - including Macy's, Bloomingdale's, and Blue Mercury - is an equal opportunity employer, committed to a diverse and inclusive work environment.
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