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DTC Correspondent

The Business of Fashion
New York City, New York (US)
Closing date
1 Sep 2022

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Editorial & Media
Contract Type
Full Time

Job Details


The Business of Fashion is seeking a correspondent to help us tell the next chapter in the direct-to-consumer revolution. The ideal candidate will possess the sourcing, reporting and writing skills to break news and offer analysis about the latest developments in how fashion is bought and sold online. The position is based out of New York with opportunities for travel, and will report to BoF’s deputy editor. 

Part fashion reporter, part trend reporter, part tech reporter, the candidate should be equally capable of uncovering new insights into how consumers shop, how founders build their businesses and how venture capital investors choose winners and losers. They will confidently tell our readers how today’s economic turbulence is creating perils and opportunities for the last generation of fashion e-commerce stars, and potentially laying the groundwork for the next wave of disruptors.

Who Are We?

The Business of Fashion (BoF) is a next generation fashion media company conceived for today's global and hyper-connected world. Founded in 2007 by Imran Amed, BoF is known for its authoritative, agenda-setting point of view on the global fashion industry, described as “The Economist of Fashion,” “A Daily Destination for Fashion’s Power Players” and “The Industry Bible.”

Providing tools and services to support the journey through the fashion and beauty industries, including News & Analysis, Careers, and Education, BoF has grown to be an indispensable resource for fashion executives, creatives, students and entrepreneurs in over 200 countries.

Commitment to Diversity

BoF is committed to building a diverse workforce and we are proud to be an Equal Opportunities employer. All applicants and employees receive equal treatment regardless of race, nationality, ethnic or national origin, religion or belief, sex or sexual orientation, gender, age, disability, marital or civil partner status, pregnancy or maternity.

Commitment to Inclusivity

BoF is committed to building an inclusive environment where everyone can bring their authentic selves to work and reach their full potential within their roles using a growth mindset. We are committed to creating an inclusive culture for our employees globally.

What We Need You to Do

  • Pitch and deliver at least 1 reported feature on the DTC beat per week
  • Regularly write brief news stories important for BoF readers interested in DTC; quickly develop the most vital and timely of these stories into analysis and trend pieces.
  • Use your source network and industry expertise to break news and elevate features. 
  • Be data savvy, identifying compelling data sources to enrich or drive your stories, placing charts and graphics at the heart of your coverage.
  • Have the courage and creativity to explore a range of formats to tell a story.
  • Contribute to BoF’s series of longer form, “evergreen” content, such as case studies.
  • Collaborate on stories and projects with reporters and editors on adjacent beats, including tech and retail based in our newsroom hubs in London and New York.

Who You Are

  • A journalist with experience writing about fashion, e-commerce, start-ups or consumer shopping habits (or preferably a combination of the four). 
  • You will be full of ideas, confident in pitching stories for digital consumption, and able to swiftly execute tightly written news, analysis and deeply reported features. 
  • You will have the ability to cultivate a network of high-level industry sources.
  • You are fluent in financial and economic topics; you can read a 10-Q or a term sheet without breaking a sweat.

You’ll Know You’re Successful When…

  • You are delivering a consistent and steady stream of features that inform and engage BoF’s global community.
  • You are on top of the most important DTC industry news and regularly ahead of the competition, providing content that differentiates BoF as a trusted, go-to source of knowledge and insight.
  • Data is part and parcel of your story-telling.
  • You are regularly breaking major news on fashion start-ups, including funding rounds, acquisitions and exits.


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