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Senior Manager, Retention Marketing (3168)

Employer
Costa Brazil
Location
New York City, New York
Closing date
20 Oct 2022

View more

Function
Marketing
Level
Senior Manager
Hours
Full Time
At Amyris, we value that everyone's career journey is unique and authentic to who they are. If this role excites you, we encourage you to apply and grow alongside us! You may be just the right candidate for this or other open roles.

Come join our Costa Brazil team. We are on a mission to create products that are beneficial to the body and the spirit-as well as the earth.

We are a clean, luxury concept created by Francisco Costa to capture the rich, natural essence of his native land. Our potent ingredients are responsibly sourced and from the Brazilian rainforests-many of them exclusively for us-and activated using the latest in laboratory technologies. We are proud to partner with international organizations that work to protect our environment through innovative global initiatives. We are new to Amyris and in growth mode.

This person will oversee all our customer communication, creating campaigns that engage, convert and build customer loyalty. The role requires a deep knowledge of email marketing, segmentation and analytics, as well as a real desire to build engaging and personalized messages. The ideal candidate will be a creative and analytical thinker who has a proven track record in email and SMS marketing and the ability to foster strong cross-functional relationships.

Responsibilities:

    • Own the content marketing & promotion calendar
    • Work closely with cross-functional teams to understand business priorities, source content and execute communications
    • Manage the daily email and SMS production process: campaign ideation and briefing, creative development, segmentation, QA and analysis
    • Continue to optimize email and SMS marketing campaigns through personalization, dynamic content, segmentation, send time testing and more
    • Implement new email and SMS automated flows
    • Develop testing roadmap for email & SMS to continuously optimize the channels
    • Drive repeat purchase rate and customer loyalty through enticing messaging, correct timing of messages, product recommendations and personalized offers
    • Conduct customer surveys to help the team develop a deeper understanding of our customer


Basic Qualifications:

    • Bachelor's degree or equivalent combination of education, training and/or experience.
    • 5+ years of email marketing required.


Preferred Qualifications:

    • Strong analytical skills, and ability to work in excel
    • Experience working in Klaviyo (or similar ESP) and Google Analytics
    • Self-starter, with experience working in an entrepreneurial environment
    • Well-organized with strong attention to detail
    • Excellent writing and communication skills


#LI-LW1

We hold deep regard in the power of representation and cultivation of a diverse work environment. Join us at Amyris, where you can find a sense of belonging and know that your voice is centered.

At Amyris, we believe that diversity, equity, inclusion, and belonging (DEIB) is essential to our core values. We embrace and encourage an equity-minded work culture, knowing that it is the driving force of innovation that positively impacts our employees, consumers, and communities. And for Amyris, a sense of belonging is what drives our mission forward and is the foundation of everything we do, ensuring a healthier, more sustainable future for us all. Make Good, No Compromise .

Amyris (Nasdaq: AMRS) is a leading synthetic biotechnology company, transitioning the Clean Health & Beauty and Flavors & Fragrances markets to sustainable ingredients through fermentation and the company's proprietary Lab-to-Market™ technology platform. This Amyris platform leverages state-of-the-art machine learning, robotics and artificial intelligence, enabling the company to rapidly bring new innovation to market at commercial scale. Amyris ingredients are included in over 20,000 products from the world's top brands, reaching more than 300 million consumers. Amyris also owns and operates a family of consumer brands that is constantly evolving to meet the growing demand for sustainable, effective and accessible products. For more information, please visit http://www.amyris.com .

Amyris, the Amyris logo, No Compromise, Biossance, JVN, Pipette, Purecane, Rose Inc. and Lab-to-Market, Terasana are trademarks or registered trademarks of Amyris, Inc. in the U.S. and/or other countries.

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As a VEVRAA Federal Contractor, Amyris is an equal opportunity employer and all qualified applicants will receive consideration for employment without regard to race, sex, color, religion, sexual orientation, gender identity, national origin, disability status, protected veteran status, or any other characteristic protected by law. Amyris complies with applicable state and local laws governing nondiscrimination in employment.

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